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Home / Archives for Marketing Plan

Marketing Plan

2021 Planning Deconstructed

Oct 28, 2020 By Drew McLellan

Big, small, for-profit, or not for profit – every organization needs a marketing plan, and that marketing plan requires a refresh every year. Now is the time to get your ducks in a row for 2021. The channels, audience expectations, and possibilities are changing faster than we can keep pace. A three-year-old marketing plan is […]

Filed Under: Run and Grow Tagged With: Marketing Plan

5 Elements of a Marketing Plan to Energize Your Business

Jan 16, 2020 By Emerson De Oliveira

With a booming economy and the rise of companies moving online, there’s never been a better time to seize the moment and take the leap into business ownership. However, building a business from the ground up is no walk in the park. As an entrepreneur you are focused and efficient with your planning. You work […]

Filed Under: Marketing Plans Tagged With: Marketing Plan, Target Market

Make a Plan to Promote, and You Will

Jun 25, 2019 By Deb Bixler

When do you plan to promote? When you treat your business with professionalism you will get professional results. You must make a PLAN if you want to promote!! A Plan to Promote The key word here is PLAN! All successful businesses plan for their goals and work at home distributors should be no different! This content is […]

Filed Under: Marketing Plans Tagged With: Direct Sales, Marketing Plan, Planning

A Basic Marketing Campaign Template to Ensure ROI

Feb 7, 2018 By Adhere Creative

In marketing, as in life, there are no guarantees. But as a business owner looking to grow, you’ll understandably want to get as close as possible to guaranteed results and ROI with any given marketing campaign you launch. The best way to do this? Follow a proven, repeatable template that you can base campaign planning […]

Filed Under: Marketing Plans Tagged With: Data, Marketing Plan, Setting Goals

How’s Your Marketing Game Plan Going?

Mar 22, 2017 By Drew McLellan

I know everyone is anxious for spring to arrive but you have to admit, March got here in a hurry. You’re almost 25% of the way through the year. How are you doing on meeting your goals? If you aren’t hitting all your key metrics, maybe your marketing game plan is a little off. Rather than wait […]

Filed Under: Marketing Plans Tagged With: Marketing, Marketing Plan, Setting Goals

How to Develop a Marketing Plan for Your Franchise

Feb 20, 2017 By Bill Bradley

At the fresh start of a year, it’s only natural that you’d start thinking about your franchise’s marketing for the next 12 months. How will you improve upon what you did last year for even better results? What new things do you want to try? You can answer all of these questions by creating your […]

Filed Under: Franchise Center Tagged With: Franchise, Marketing Plan

Your 80/20 Marketing Plan

Dec 9, 2015 By Drew McLellan

One of the age-old rules in business is that 80% of your revenue is generated through 20% of your customer base. While the numbers may not align perfectly, the axiom is accurate. Your best customers generate the lion’s share of your earnings. In fact, over the lifetime of your relationship, your most loyal customers will […]

Filed Under: Marketing Plans Tagged With: Customer Loyalty, Marketing Plan

Rebrand with Strategy Followed by Visuals

Sep 9, 2015 By Ed Roach

Let’s assume it’s time to rebrand your company. You came to this conclusion after realizing that sales are flat, the staff are tired and overall the business environment is challenged by a changing culture. What’s a brand to do? Now it’s time to do your homework. Rebranding involves 2 directions—a strategic and a visual solution. […]

Filed Under: Marketing Plans Tagged With: Branding, Design, Marketing Plan

Niche Marketing: What Is It, and Do I Really Need to Do It?

Aug 28, 2015 By Danny Iny

“What’s your niche?” These three little words strike more terror into the hearts and minds of idealistic new entrepreneurs than any others. Has this ever been you? You start a blog about your passions and write what you’re sure is the most amazing content on the planet. After several months, hardly anyone aside from your mom and your […]

Filed Under: Marketing Plans Tagged With: Market Segmentation, Marketing Plan, Target Market

3 Branded Marketing Campaigns That Got It Right

May 6, 2015 By YEC

To ensure your company is counted among the successes, one of the best places to start is by looking at case studies and understanding what those businesses did right and wrong, and what they learned from it.

Filed Under: Marketing Your New Business Tagged With: Branding, Marketing Plan, YEC

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