Reasons to Offer Gift Cards This Holiday Season

Gift cards are extremely popular at large, corporately-owned, big-box stores. But if you proudly own a local small business, there is absolutely no reason you shouldn’t explore the possibility of offering gift cards to customers this holiday shopping season. Here’s why:
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Do You Have a 4th Quarter eCommerce Hangover?

Fourth quarter is the selling season between October 1st and December 31st where online retailers usually have the highest percentage of sales during the year. This has been historically true for retailers long before the internet came along, of course.
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Small Business Tips for 2014

Can you believe that it is 2014 already? I can’t. Seems like just yesterday that everyone was worried about Y2K. Now here we are, 14 years later! 2013 was a blur and I’m sure this year is bound to pass just as quickly.
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