The holidays are quickly approaching, and your small business needs to be ready. This is a busy time of year for almost everyone, so celebrating in the office might not be high on your priorities. However, taking time to appreciate your team is crucial; 90% of employees say that recognition positively impacts their engagement, and […]
Holidays
10 Biggest Holiday Office Party Mistakes Your Business Should Avoid
As we approach this holiday season, business owners, human resources teams, and anyone brave enough to join a party-planning committee are hard at work organizing yet another office holiday party. Throwing a good holiday party means walking a fine line between letting people have fun and keeping things professional. It’s not an easy task—there are […]
5 Essential Steps to Prepare Your Company’s Finances for the Holidays
With the holidays right around the corner, initial visions of sugar plums dancing in your head have likely made way for long shopping lists and travel plans, and I bet your wallet’s already feeling it. Trees, decorations, presents, food, parties—it can all add up. But what about your small business’s finances? In the midst of […]
Tax on Holiday Bonus
A large number of companies provide their employees with holiday bonus or end of the year bonus. In fact, a study states that about 80% of the companies do this. It always feels good when you are at the receiving end of such gifts and bonus, doesn’t it? But do not forget the tax liability […]
5 Strategies for Starting 2018 Off Right
About a year ago, I realized I wasn’t spending enough time doing the things I love: hanging out with my kids, surfing, traveling. Life started to feel lousy. I’m a founder of a fast-growing contract management software company that more than triples its revenue each year. When founding the business, I thought, “I’m going to […]
Small Businesses Run the US Economy
Small Business Saturday took place on this past Saturday, November 25, and similar to previous years, it was a banner day for the 29.6 million small businesses operating in the U.S. Originated in 2010 by American Express, Small Business Saturday is an effort to support local economies by shining a spotlight on the small businesses that comprise […]
A Good Mobile Marketing Plan Can Have a Huge Impact on Sales This Holiday Season
Mobile marketing, which drives mobile commerce, comes into its own during the holiday season. The number of app installs and sales sees a massive spike during the months of November and December. With mobiles and tablets to use for making purchases, people no longer need to stand in line all night long and make a […]
3 Ways to Spread the Word About Your Local Business Before the Holidays
Christmas and seasonal holidays are fast approaching and businesses everywhere are gearing up for their festive marketing campaigns. As larger companies imprint their mark on the season, small businesses may be wondering how they can get their own voice across at one of the most hectic times of year. If you’re looking to spread the […]
5 Steps to Drive Holiday Sales with Email Marketing
Despite all the glitz and glamour of social media marketing, email marketing remains the best way for companies to advertise themselves. As Agency Analytics points out with several numbers, email marketing offers a far high rate of return, is more secure, and users are far more likely to see your emails than a social media […]
eCommerce Checklist: Are You Ready for Black Friday Madness?
Black Friday reclaims the top spot as the busiest holiday shopping day in 2017. It dethroned last year’s forerunner, Super Saturday, which fell on Christmas Eve. According to ShopperTrak predictions based on historical data, “though Black Friday traffic may not reach the same peaks as it did during its heyday, the day’s significance remains uncontested.” […]
