Learn How Mobile SEO Is Increasing Conversion Rates

a person using their mobile phone to perform an internet search

Key Takeaways Mobile vs desktop search is motivated by intent Benefits include higher conversion rates on mobile, there’s an immediacy. People are ready to buy Mobile guidelines include headline character limits and monitoring image size Best user experience is a hybrid of both desktop and mobile devices Mobile-first design ensures that websites meet the requirements…

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Optimize Voice Search Marketing: A Communication Channel on the Move

Horizontal shot of thoughtful curly haired woman uses cellphone for communication over speaker records voice message dressed casually poses against modern city building. Modern technologies.

Who would have predicted that voice technology would gain such high adoption rates? According to NPR and Edison Research, 62% of Americans 18+ utilize voice assistants on any device. The latest Edison research also indicates that 36% of Americans own smart speakers. They’re embracing voice-activated searches to entertain their kids and listen to music. That…

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Google’s Core Update: How it Impacts Your SEO

a team reviewing SEO best practices

If Google’s recent core update has impacted your SEO rankings, maybe it’s time to look beyond restoring your SERs (search engine rankings) by building an “update-proof” website. Let’s face it: Google search engine algorithms and automated ranking systems change all the time. A robust, responsively designed website will be better positioned to deliver strong SERs, even when…

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Understanding Technical SEO & How It Helps Search Results

Technical SEO is an extremely important part of the whole search engine optimization process. Without it, it’s difficult to achieve any satisfying results. It’s not easy, but it’s quite essential to understand how it works and implement these activities into your online marketing strategy. The good news is that after you get to know all…

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Are You Leading the Pack in Local Searches?


Last year, 57% of consumers purchased from a local business for the first time because they offered pandemic-friendly services.  During lockdowns, people weren’t finding out about these businesses by visiting in person or word of mouth.  They used local search to get curbside pickup and delivery at a time when they needed it the most. …

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Google is Changing in 2021 – Are You Ready?

The start of a new year is always a good time to review your digital marketing strategy but for small businesses 2021 may be even more important than ever when it comes to technical SEO (Search Engine Optimisation). That’s because Google is changing how it decides where to rank websites in May 2021. Now you…

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5 Ways to Create the Perfect SEO Strategy

Marketing and digital strategies for your business can take a lot of time and effort and, in some cases, some expertise on topics like SEO. An SEO plan can be one of the most important strategies you can use to increase engagement and visibility online. Although SEO, or Search Engine Optimization, can be overwhelming if…

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10 Easy Ways to Improve SEO Ranking

Want to improve your SEO rankings? In this guide, I will break down 10 strategies that will help you better target relevant keywords & improve organic SEO rankings. Let’s jump in! 1. Create Content Hubs & Build Them Out Creating content hubs is crucial to SEO rankings and becoming a thought leader in your space.…

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8 Practical Ways to Improve your Blog Visibility

With an ever increasing number of websites coming online every day, it can be challenging to get your share of web traffic. There are various ways you can increase the visibility of your blog simply by making use of the right tools. When discussing visibility, I’m not referring to how well your blog is designed…

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