Posts Tagged ‘ECommerce’
Not Getting Results Online? Try a Landing Page
If your online marketing is not working the way you expect, a landing page could the quick fix you need. Landing pages are highly targeted, individual pages that focus on one particular product or service. They are stripped back, with only the most essential information needed to convert visitors into highly targeted leads. For best…
Read More5 Reasons Your eCommerce Startup Might be Struggling
When the chips are down and your business isn’t moving inventory, it can be incredibly frustrating and confusing. It’s tempting to look at flashy marketing efforts, gimmicks, “growth hacks” or other quick fixes and feel like your business isn’t harnessing the newest marketing tools available. Being the founder of a digital marketing agency with more 100 clients…
Read MoreDoes Your Small Business Have a Website? More Than 50% Don’t!
Today, we’re going to take a look at how (and why) your small business needs to get a website up ASAP. ASAP, in this context, actually means, “Way back in 2007,” but since we haven’t invented time travel, tomorrow will have to do. The good news is, you can easily get a basic site up…
Read More5 Essential Twitter Tools Perfect for Your eCommerce Business
The Twitter world is a vast and mysterious one. Engaging with just the right people at just the right time can spell the difference between a marketing campaign that flies and a dead account that only wastes time. To help you find that sweet spot, we’ve picked five management tools for tracking and managing those…
Read MoreHow to Reduce Shopping Cart Abandonment
Shopping cart abandonment is one of the challenges faced by businesses, with the average rate of abandonment edging close to 70%. Small businesses, in particular, can be heavily impacted by loss of sales through cart abandonment. This infographic serves to highlight some of the major factors that can lead to shopping cart abandonment and how…
Read MoreFrom Mortar and Bricks to Cash and Clicks
If you told someone a decade ago they would be getting their groceries delivered via drone one day, they probably would have laughed at you. There were plenty of people who didn’t take online sales seriously in the early days of the internet. But as more and more businesses offered the convenience of online sales and…
Read More6 Platforms for eCommerce Success
Having your own Web store is not only exciting, but running it can actually be a lot of fun. Apart from that, an eCommerce website can also help you earn additional income. In fact, you can run your site alongside working a full-time day job. You never know—your online store may just make you more…
Read More5 Steps to Revamp Your eCommerce Brand
Competition is fierce across all industries—especially for ecommerce brands. But it’s that very competition that should fuel us to do something different or unusual to gain the competitive edge we need. I founded The Bouqs Company, a cut-to-order online flower delivery service, in an effort to provide flower industry consumers with something unique. I had…
Read MorePlaying the Domain Name Game
Believe it or not, first impressions matter. Today, most consumers rely on mobile devices to research a business and, before they even view the homepage, they see the web address. The domain name is often considered a company’s trademark and is a means of recognition and branding for the business. The selection process should be…
Read More15 Web Tools to Help Small Business eCommerce
As the number of people using the internet grows steadily, as cell phones and tablets become more affordable, eCommerce has definitely become the norm. With 91% of adults in America owning mobile phones, physical stores are no longer needed as we can buy anything online with our mobile devices. Websites, once a novelty of the…
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