Posts Tagged ‘Discounts’
Best Marketing Strategies for a Successful Cyber Monday
Looking to make a splash this Cyber Monday? Learn from these eight successful CEOs and marketing leaders as they reveal the best marketing strategies for a successful Cyber Monday. From exclusive early-access sales for loyal customers to unique build-your-own-bundle promotions, these expert approaches go beyond the basics. Dive into their innovative ideas to discover tactics…
Read MoreVeteran and Military Business Discounts for the 4th of July (and All Year!)
As America celebrates her Independence Day this week, what better time to highlight the military men and women and their families who have continuously made that freedom possible? There’s no way to adequately thank members of the military or veterans for their service to this great nation. The willingness of members of the military to…
Read MoreUse PPC Ads for Clever Marketing During COVID
During COVID, many businesses have either lost clients or customers are struggling financially. There is a solution. COVID has also turned the tide in our favor by making paid ads cheaper. Consider giving away what you can for free or include discounts. Paid ads have never been cheaper Right now the trend is that paid…
Read More3 Most Successful Ways to Use Coupons
This year, coupon redemption is expected to balloon to 31 billion. Compare that to the 16 billion coupons redeemed in 2014 and you’ll notice how customers’ interest in deals and offers has only grown. Future predictions indicate that by 2022, coupon redemption will rise further to $91 billion. While last year, customers saved a good…
Read MoreDiscounts, Deals, and Advance Access: Keys to Increasing Sales
Are you shooting all the different kinds of ammunition you have in your sales arsenal? I’m going to go over what I believe are three of the most important ways to achieve a sale. For the purpose of this article, I want to focus on the initial sale, so I’m going to skip upselling and cross-selling. As…
Read MoreMake Yourself Discount-Proof
Are you often asked to discount your fee or price? Typically, when a prospective customer or client balks at your price, it’s because they believe that the value of your offering is less than what they are being asked to pay. But, not always. There IS another reason. It’s this… They subscribe to the theory…
Read MoreShould Groupon Be Part of Your Franchise Marketing Strategy?
Understandably, increasing your sales and number of customers is a top priority when marketing your franchise. And while there are many strategies to do that, daily deal sites like Groupon might be one worth considering. How They Work You might be familiar with Groupon from the customer’s perspective: you have the opportunity to pay for an experience…
Read More3 Quick and Easy Marketing Tips for Your Franchise
This is going to be a killer year for your franchise. How do I know? Because I’m about to give you some crazy easy marketing tips that you’d be a fool not to take advantage of using. So many business owners think marketing is this complex thing that they don’t need to bother with. But…
Read MoreHow to Be a Dictator Enforcing Sales Offer Deadlines
Everyone who manages a company or its sales force wants to write as many new deals as possible, and is usually warry about doing anything that might threaten the positive outcome of a pending sale. So, it is common practice to leave an offer containing a discount open, following up periodically to attempt to nudge…
Read MoreCouponing for Greater Profits
Sometimes, customers need that little extra incentive to come calling at your small business. Consider the coupon. Long viewed as the housewives’ shopping companion (Grandma loved it when the 7-cents-off creamed corn hit the paper!), coupons in this century have taken on a life of their own, with blogs and videos showing extreme shoppers taking…
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