4 Types of Companies You Can Start Without Advanced Technical Skills

There’s no doubt about it. Technology has changed the world of work. Due to the high demand created by the shift to online commerce, high-tech positions are among the highest paying in today’s job market. However, learning the skills required for those positions requires making a major investment of both time and money in education…

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4 Ways to Prevent Someone from Stealing Your Startup Idea

Steve Blank, a Silicon Valley entrepreneur-turned-professor with over two decades of experience, has over the course of his career founded or worked within eight different startups. And in that time, he’s lived through every entrepreneur’s worst nightmare: he had his ideas stolen. Twice. “The first time it happened, it was no big deal,” Blank recounted in a 2009 VentureBeat article.…

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3 Reasons Non-Disclosure Agreements Aren’t All Bad

Non-Disclosure Agreements (NDAs) are the Lex Luthor of business contracts—controversial, seemingly self-serving, revered by their supporters and lambasted by their detractors, and it’s the detractors’ voices that are heard the loudest. For a multitude of reasons, NDAs are legal documents which encourage particular scorn from business experts. Some experts argue that NDAs can stump creativity…

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10 Resources for Brainstorming Content

Content is at the epicenter of inbound marketing strategies. If you want to build thought leadership for your brand, capture the interest and imagination of your target audience, and build a steady and loyal following, you must produce enticing content that bestows value for your audience. Creating something utterly valuable and enduring goes beyond just…

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10 Sources for Brainstorming Content

Content is at the epicenter of inbound marketing strategies. If you want to build thought leadership for your brand, capture the interest and imagination of your target audience, and build a steady and loyal following, you must produce enticing content that bestows value for your audience. Creating something utterly valuable and enduring goes beyond just…

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How to Make an App

With today’s economy and our lifestyles seeming to revolve around mobile technology, there appears to be a never-ending race to devise and create the “next big thing.” And more often than not, that tends to be a mobile app. It’s certainly not easy to come up with a unique and innovative idea with all the…

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Going into New Markets

When a bonsai stops growing, you know it’s dead. ~Japanese Proverb Continuous growth is critical for each and every business, but very often, existing markets get so rife with competition, it is almost impossible to grow. In these cases, a business’s only option may be to expand into new markets. This can be a very…

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What Uber Is and Isn’t—and How You Can Benefit

Uber is celebrating its fifth anniversary and it certainly has accomplished a lot in five years. It’s hard to imagine another company that has so quickly established a global presence. The last figures I saw said that Uber operates in 300 cities strewn across 58 countries. Let’s compare it to Starbucks, which certainly has an…

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