Posts Tagged ‘Data’
Big Data and Retailers [Infographic]
Savvy retailers are harnessing the power of big data by combining data from a number of sources such as web browsing patterns, social media and industry forecasts.
Read More Is Your Business Safe in the Cloud?
We are all puzzled by the cloud, aren’t we? Well, most of us are. Regardless of the claims made by online data storage services that all our data is encrypted, there is really no guarantee.
Read More Get Out of Startup Mode and Transform Your Business with Data
Many small businesses continue to function as startups years after their inception. They struggle to meet their financial projections and don’t believe they have the personnel or the time to invest in developing a long-term strategy.
Read More Top 5 Ways to Improve Your Business Security
Whatever the size or nature of your business, ensuring the security of your staff, premises and property is going to be of the utmost importance.
Read More Are Your Employees Compromising Your Cyber-Security?
It does not matter what your view on the modern technologies in business is; if you are a business owner or in a management position of some kind, you will come into contact with the online world and your company will have at least some sort of a web-presence—perhaps only to the extent of storing data and sharing documents online.
Read More 4 Ways to Turn Metrics into Business Strategies
In the bestselling book “Moneyball,” Michael Lewis explains how the Oakland A’s built a winning team using only statistics. Yet more than 10 years after the book’s publication, few organizations follow this example of metrics-driven decision-making.
Read More 3 Reasons Why a People Counting Service Will Help Your Small Retail Business
The odds are against you, so you need to use every tool you can get your hands on. One such tool is a people counting service, offered by companies that use high-grade video technology to track and analyze the people in your store. Here are 3 reasons why this service will benefit your small retail business.
Read More No Small Loss if Your Big Data is Not Working
It is now a well-known fact that big data analytics can do wonders for small businesses. This new technology can help you gain useful insights from your data and make the right decisions to improve various aspects of your business. However, big data will only be beneficial if you know how to use it properly.
Read More 5 Things You Probably Didn’t Know About Google Analytics
Let’s be honest, Google Analytics is awesome. You instantly have access to a trove of website and consumer data, helping inform online decisions. But it can also easily overwhelm you with the scale of data and opportunities for analysis.
Read More Using Data to Build Consumer Relationships: 3 Tips for Success
As a marketer, you understand the importance of building solid customer relationships. Relationships can make the difference between a potential sale being lost and a loyal, long-time customer that returns and refers others time and time again.
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