Computers are not the only technology tools used by business owners that can lose files. If you use a USB or flash drive to manage data, then there are times when these devices can become corrupted. You might accidentally delete a file, as well. Instead of the information being gone forever when these circumstances occur, […]
Data
How to Create a Compelling Annual Report
An annual report is a compilation of a company’s financial reports for the year ended. The report is a requirement for any public corporation listed with the Securities Exchange Commission. Other than that, all stakeholders need to see the annual reports to determine the performance of the said company. What is Included in an Annual […]
Does Google Data Studio Sample Google Analytics Data?
Google Data Studio, a free online data visualization tool, connects to a multitude of data sources including Google Analytics. If you have a very high volume of Google Analytics data, and use Data Studio for reporting and analysis, it’s possible you may experience data discrepancies between what the Google Analytics interface displays and what you see in […]
How to Leverage Google’s Smart Bidding
It’s no secret that the digital marketing industry can and does change rapidly. As digital marketers, we need to be aware of it, embrace it, and learn how to thrive in this ever-changing landscape to stay competitive for the success of our audience. Google has been moving forward with more and more automation for Google […]
What’s the Minimum Information to Give Your Investors?
Every investor wants regular information from companies taking their money. And most of us investors are frustrated by the lack of regular communication—unless, of course, the company needs more money. On the other side, entrepreneurs and CEO’s usually have a natural fear of giving too much information to us investors after the initial investment is […]
How Can You Tell if Your Customers’ Data is Safe?
If you’re like most businesses, you collect at least some customer data (whether you realize it or not). That might be an intensive process, drawing data from the apps your customers use in an effort to better understand them, or it might be fundamental, like collecting names, credit card information, and more. Similarly, you might […]
Local Business Owner: Do You Know Who Your Website Visitors Are?
Do you know who your website visitors are? Is your website attracting the right people? Are these people generating business for you? If you own a local small business, the answer to these questions is probably worth knowing. Questions local business owners should be asking about their website visitors: Who are my website visitors? Are […]
Facebook is Releasing 3 New Metrics in Place of Ad Relevance: What It Means for Advertisers
Big changes on the Facebook horizon as they recently announced that starting April 30th, they are sunsetting the commonly used metric ‘Relevance Score,” replacing it with 3 new “more in-depth” diagnostic metrics. What is Relevance Score and why is it important? Relevance Score is a single metric calculated based on positive and negative attributes an ad receives […]
Review: EaseUS Data Recovery Wizard for Mac
Data is truly the currency of our generation. It is the oil that keeps the social and commercial wheels of society moving smoothly. And when data goes missing, everyone involved is affected. For example, imagine a company losing valuable client data from their servers and discovering that no recent backups were taken. That could cost […]
Big Data is Coming to an HR Department Near You
Hiring is mainly affected by information technology. Previously, recruiters relied on printed publications and reviews to fill vacancies. Now, HR personnel can’t post jobs to multiple locations or contact millions of people and prepare new recruits without good information technology. Using electronic recruitment tools, recruiters can publish job openings in one place and track thousands […]
