Posts Tagged ‘Customer Experience’
7 Ways to Keep Your Customers Begging for More
For too many small businesses, customer service is still seen as a “burden.” Entrepreneurs don’t realize that this burden is actually costing them over $200 billion in repeat sales, according to a recent study by the W. P. Carey School of Business. The report also indicates that customer problem experiences continue to increase, up four percent to…
Read MoreWhy Customer Feedback is Crucial to Running a Successful Business
Criticism about your company is hard to take, especially if it comes as a big surprise, but at least you learn something and can change accordingly. Customer feedback—good and bad—is absolutely critical to all successful businesses. In fact, I would argue that the amount of customer feedback you receive is directly proportional to how much…
Read More7 Important Customer-Related Definitions You Should Know
If your organization has customers, then it’s important for you and your team to know and understand the most commonly used and important customer-related definitions used today. If you’re a marketing professional, chances are you’re familiar with these terms. But, if you’re not, and you manage marketing without a great deal of background in it,…
Read More3 Key Lessons to Improve B2B Customer Experience
Delivering great customer experience nowadays matters as much to B2B companies as it does to their B2C counterparts. The statement should not come as a surprise, really, considering how much the B2B world has evolved within the last decade, owing to the rapid advances of digital technology. There are now for instance, more potential touchpoints…
Read More5 Tools to Enhance Your Customer Experience
Customer experience comes as a by-product of customer service. The best customer experiences will be the sum of the quality interactions between the customer and the company. Every organization should have the answer to this basic question: “Do we have happy customers”? If the answer is no, then we should be using technology to create…
Read MoreIncrease Customer Loyalty by Maximizing Touchpoints
Improve customer experience, increase loyalty to your brand, and enjoy more successful touchpoints when you follow these guidelines on how to maximize every interaction you have with your customers. Analyze Your Methods Your company probably already uses a handful of different methods for reaching your customers, and each method probably varies in success. The first…
Read MoreUnconventional Ways to Get Customer Reviews
Reviews can drive organic web traffic to your site and help you increase revenue. Learn some easy ways to get good customer reviews. Well, the overall concept of getting reviews is simple. You simply have to ask. The real question is how to ask. The way you get good reviews is just as simple: provide…
Read MoreTreat Your Customers with Respect
“Customers may forget what you said, but they’ll never forget how you made them feel.” ~Unknown So many businesses just do not seem to respect their customers. Some of the common issues I see that tell me this are when businesses leave an open sign in the window when they are closed and do not…
Read MoreDo You See What I See?
Some time ago, I wrote a post generating a lot of interest titled “Have You Called Your Office Lately?” The post centered on the fact that we must experience what our customer does when calling our business in order to determine if any changes are needed. Another critical activity is walking around our own business…
Read MoreYou Need Customer Feedback to Grow Your Business
The saying that “the customer is always right” has taken a different shape in the modern age. Today the customer is not only the king, but he or she is also the measure of all things, business-wise. If a business owner wants their startup or company to grow, they need to keep getting regular feeds…
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