One of the benefits of being part of a franchise system is having a path set out for you. But one of the benefits of business ownership is being able to do things your own way. Is that even possible within a franchise system? Short answer: yes! There are ways to be creative even within […]
Creativity
What is the Secret to Creating Your Best Art and Work?
Do you have a “sacred place” that is just yours? That allows you to have the space and freedom to work on what is important. Some of us work in “hot desk” environments. But these seem to be designed more to save money for the industrial corporation complex than for the creative human. As humans […]
What Does Innovation Really Mean in Business—and How Do You Achieve It?
There are some words that just roll off the tongue in business. Words like “unique” and “tailored” seem to apply to almost every service company, regardless of what they actually do. Phrases like “pushing the boundaries” and “futuristic design” appear to describe even the most generic products on the market. But the most commonly used […]
8 Indications of an Entrepreneur Sought by Investors
An entrepreneur is literally “one who creates a new business.” The best new businesses are ones that have never been done before, so mastering creativity and recognizing creativity are key skills and mindsets. But how does one recognize and nurture creativity in a person or team? In researching this question, I reviewed a classic book […]
3 Valuable Instagram Hacks to Power Your Sales
Digital businesses are obsessed with sales. On Instagram, most small businesses apply spammy Instagram marketing techniques: Subscribing for fake ads, posting tons of random content, or buying thousands of Instagram followers. Jasmine Star, the internationally recognized photographer who leveraged Instagram to build a six-figure business in her first year, suggests that business owners should forget […]
7 Tips to Develop Entrepreneurial Skills and Characteristics
Being an entrepreneur might sound glamorous, but it can be a challenging path that requires discipline and a special kind of personality. Successful entrepreneurs must acquire certain entrepreneurial skills and characteristics that help them become effective leaders. These skills help them create more success in business and allow them to communicate, form relationships, and achieve […]
How Much Time Do You Spend “Outside the Box?”
So, you’re managing all that work, all those interruptions, all those texts and pesky emails. You get home at some reasonable hour, kind of tired, and needing a recharge. Sound familiar? Well, that’s probably because you’ve “wasted” a significant portion of your time on tasks others could have done effectively. So, where do you get those […]
4 Common Misconceptions About Creative Content You’ll Want to Avoid
When we think of the words ‘creative content,’ we may immediately picture global campaigns from huge well-known brands: innovators like Walmart, Spotify, and Netflix that shake up the industry and change the game. These juggernauts continue to create iconic content that is justly celebrated and pulls in prestigious awards. You might be thinking: these campaigns […]
Why a Great Web Experience Starts with a Wireframe
A good website is the front line of a business or brand. A user-friendly design can bring new customers, up your conversion rate, and give your users an overall satisfaction in their experience with your brand. A great website starts with a good wireframe, and here’s why. What is a Wireframe? A wireframe is a […]
Right-Brain Finances: Tax Deductions for Creative Types
People who use the right side of their brains to work, day in and day out, are often referred to as creative types. These people include graphics designers, professional writers, commercial artists, movie makers, online content providers, flower arrangers, and others who produce original or inventive work. If you’re a creative individual who is self-employed, […]
