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Successful People Deal in Truths

By: Bob Burg


Successful People Deal in Truths

Those who tend to be most successful in life (both business and personal) deal in truths. They learn and they understand the laws; the truths of nature, including human nature, physical nature, and economic nature.

They don’t deny or ignore those truths; they don’t fight those truths; but rather they work within those truths…in order to dramatically improve potential outcomes both for themselves, and for others.

Key point: Dealing in truths does not mean throwing up your hands and saying, “well, that’s that, nothing I can do about it.”

Not one bit. It simply means that rather than ignoring what is inconvenient—as though doing so will render it impotent and inconsequential—you determine how to either work around it, or within it…using it in a way that will help you to attain your desired result.

In the next post we’ll look at several examples. However, if you have any you’d like to share with us please feel welcome to do so below in the comments section.

Published: November 7, 2019

Source: Bob Burg

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Bob Burg

Bob Burg shares information on topics vital to the success of today's business person. He speaks for Fortune 500 companies, franchises, and numerous direct sales organizations. Bob’s audiences range from 50 to 16,000, and he shares the platform with today's top thought leaders, broadcast personalities, Olympic athletes and political leaders including a former United States President. He is the author of the widely-read Endless Referrals, and the WSJ best-selling business parable, The Go-Giver (coauthored with John David Mann). Bob’s newest book is Adversaries Into Allies, which draws on his own experiences and the stories of other influential people.

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