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It Is Not About You

By: Pamela Slim



I spend a lot of time each day talking with new entrepreneurs who are excited about starting a business, but fear they may not have the credentials, credibility or experience to pull it off.

They sweat about their business idea. They sweat about the fact that someone else has been in the space much longer, and is more established and skilled. They sweat when they imagine themselves in front of a video screen, or splashed across a magazine page.
Do you need to have skill and talent to pull off a business? Absolutely. Do you have to be the best person in the room to pull off a business? Absolutely not.
It is not about you
Here is the truth: if you spend your time worrying about yourself, you have missed the point entirely. Your business is about the people you want to help. Their needs. Their fears. Their dreams.
None of us will ever be perfect. Someone will always be smarter, more productive, more witty, older, younger, more charismatic. Your people don’t care. They want help now.
So while they are sitting there gasping for breath, you are sitting in front of your mirror, wondering if your hair looks right.
Get over it. Get to work.
This article was originally published by Escape from Cubicle Nation
Published: June 18, 2013

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Pamela Slim

Pamela Slim is an award-winning author, speaker and leader in the new world of work. She spent the first 10 years of her solo practice as a consultant to large corporations such as Hewlett-Packard, Charles Schwab and Cisco Systems. In 2005, she started the Escape from Cubicle Nation blog, now one of the top career and business sites on the web. She has coached thousands of budding entrepreneurs, in businesses ranging from martial art studios to software startups. She is the author of the award winning book Escape from Cubicle Nation and is working on her second book Body of Work, due to be published in December, 2013.

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