• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer
  • Advertise
  • Submissions
  • About Us
  • Contact Us
  • Feb 27, 2021
  • Startup
    • Creating a Plan
    • Funding a Startup
    • Franchise Center
    • Getting Your Office Ready
    • Making Your Business Official
    • Marketing Your New Business
    • Personal Readiness
  • Run & Grow
    • Customer Service
    • Human Resources
    • Innovation
    • Legal
    • Operations
    • Risk Management
  • Leadership
    • Best Practices
    • Communication
    • Green Initiatives
    • Open Culture
    • Strategic Planning
    • People Skills
  • Sales & Marketing
    • Advertising and Lead Generation
    • Marketing Innovations
    • Marketing Plans
    • Online Marketing
    • Relationships
    • Sales Activities
  • Finance
    • Budgeting and Personal Finance
    • Payments and Collections
    • Tax and Accounting
    • Pricing Strategy
    • Working with Investors
    • Working with Lenders
  • Tech
    • eCommerce
    • Hardware
    • Software
    • Security
    • Tech Reviews
    • Telecom
  • Shop

SmallBizClub

Helping You Succeed

efile4biz banner
Home / Startup / Personal Readiness / How to Create a Full-Color, Full-Contact Body of Work, Courtesy of Beyonce
How to Create a Full-Color, Full-Contact Body of Work, Courtesy of Beyonce

How to Create a Full-Color, Full-Contact Body of Work, Courtesy of Beyonce

1497 Views

Dec 19, 2013 By Pamela Slim

Much to the Internet’s amazement last week, without any prior buzz or warning, Beyoncé dropped a brand new album straight to iTunes, complete with 10 brand new videos.

 
She said:
 
“I see music. It is more than just what I hear. When I connect to something, I immediately see a visual. Or a series of images that are tied to a feeling or emotion, a memory from my childhood, my dreams, my fantasies. And they are all connected to the music. And I think that is one of the reasons why I wanted to do a visual album. I wanted people to hear the songs with the story that’s in my head because that is what makes it mine. That vision in my head is what I wanted people to experience the first time.”
 
She goes on to say:
 
“I wanted to make this body of work. And I feel it is something that is lost in pop music. I wanted people to hear things differently and have a different experience … It was important that we made this a movie, made this an experience. I wanted everyone to see the whole picture and see how personal it is to me.
 
I will make my best art, and just put it out. That is why it is out today.”
 
All I have to say to this is YES, YES, YES! Whether or not you are a fan of her music, Beyoncé demonstrated the true spirit of the creative process: sharing a fully narrated, full-color and full contact piece of her body of work.
 
Mixing Mediums
 
Brené Brown also recently shared an amazing mash-up of powerful spoken words (her speech on empathy at the Royal Society for the Encouragement of Arts) with illustrations by artist Katy Davis. The result creates a new and deeper, richer message, which is much more than the sum of its two parts (great words + great illustration). With these mixed mediums, you understand the story on a much deeper level.
 
Full Contact Spurs Action
 
Andia Winslow demonstrates style, humor, and motivation in her Fit Cycle videos, intended to inspire kids and adults alike to exercise in their real lives—on the playground, in the laundrymat or walking down the street. (After watching her videos and going on a hike with Andia when she visited last weekend, my son said “I want to go hiking every weekend, Mom. And eat healthy food.” It works.)
The Playground Workout – The Fit Cycle: Kids
 
These examples make me excited about spurring you to create and share “full-color, full-contact” stories.
 
Our lives are rich, interesting and multidimensional.
 
Our ideas are multi-sensory.
 
So the creative challenge becomes: how can you engage more of yourself in your work, and bring more color, sound, movement and dimension to the way you share it?
 
Here are some ideas:
 
  • Choose images to accompany your writing. Get images from Stock photo sites, take your own photos or browse free license sites to look for images that strengthen and reinforce your words.
  • Choose soundtracks. Use music to help narrate your day, enliven your events and warm up your web communication. (This makes me think of my recent trip to Philadelphia where I walked through the rain for miles with the Rocky theme song in my head, slowly winding my way to the “Rocky Stairs,” which I ran up triumphantly singing in my head “Gonna fly now, Flying high now …”)
  • Incorporate movement. Find ways to move more throughout your day. Learn Tango, Tai Chi, hiking, fencing, football, or anything that makes your body feel alive. Incorporate movement into your work with clients, your meetings and your holiday parties.
  • Clear unnecessary clutter from your surroundings. Have you noticed that when you are surrounded by stuff, you don’t really see the beauty of a room? Or when you visit a website that is full of buttons, boxes and images that you don’t know what to do? Remove excess stuff so you can display your ideas clearly. Look at a beautiful example from my friend, minimalist Colin Wright: http://colin.io/
  • Add video. You may not have Beyoncé’s production team or budget, but you can tell amazing stories with a video camera. Look to Abe Cajudo for ideas.
 
Isabelle Allende says it beautifully in Portrait of Sepia (which is why I lead Chapter 9 with her quote):
 
“Each of us chooses the tone for telling his or her own story. I would like to choose the durable clarity of a platinum print, but nothing in my destiny possesses the luminosity. I live among diffuse shadows, veiled mysteries, uncertainties; the tone of telling my life is closer to that of a portrait in sepia.”
 
Take a cue from Mrs. Carter: Make your best art and just put it out.
 

This article was originally published by Escape from Cubicle Nation

Filed Under: Personal Readiness Tagged With: Creativity, Developing an Idea, Getting Started, Pamela Slim

Pamela Slim

Pamela Slim

Pamela Slim is an award-winning author, speaker and leader in the new world of work. She spent the first 10 years of her solo practice as a consultant to large corporations such as Hewlett-Packard, Charles Schwab and Cisco Systems. In 2005, she started the Escape from Cubicle Nation blog, now one of the top career and business sites on the web. She has coached thousands of budding entrepreneurs, in businesses ranging from martial art studios to software startups. She is the author of the award winning book Escape from Cubicle Nation and is working on her second book Body of Work, due to be published in December, 2013.

Related Posts

  • 6 Essential Things to Consider When Starting a Hot Sauce Business
  • TwoThings You Can Do TODAY to Be More Creative at Work
  • 10 Ways Entrepreneurs Limit Their Creative Potential

Primary Sidebar

efile4biz banner

Random

Are You Guilty of Picking Things Apart?

Jan 24, 2017 By Dave Brock

Where can I read about authorized tax deductions?

Sep 19, 2013 By Rick Gossett

6 Ways Your Company Can Benefit from Continuous Employee Training

Oct 6, 2017 By YEC

In Marketing, You Eat the Pie One Bite at a Time

Feb 24, 2015 By Drew McLellan

5 Signs Your Small Business is Slowly Killing You

Nov 4, 2014 By SmallBizClub Contributor

efile4biz banner

Footer

About Us

Small Biz Club is the premier destination for small business owners and entrepreneurs. To succeed in business, you have to constantly learn about new things, evaluate what you’re doing, and look for ways to improve—that’s what we’re here to help you do.

  • Facebook
  • LinkedIn
  • RSS
  • Twitter

Copyright © 2021 by Tarkenton Institute, Inc. All Rights Reserved | Terms | Privacy