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All in the Family: Running a Small Business Together

By: Susan Solovic


Mom and pop shops are a big part of our American culture. It’s the picture many of us conjure up when we visualize main street America—very Norman Rockwell. But today technology has dramatically changed the small business landscape to the point where you might think the family-owned business—the corner grocery store so to speak—has disappeared. Well, think again.

Every year, thousands of entrepreneurs either start-up a business with a family member or bring a family member into their business. That’s particularly true in today’s economy. And most entrepreneurs are ill-equipped to deal with the delicate dynamics that arise when the lines between their personal and business life collide.
While there are some family-owned companies that survive and prosper, it’s more common to find internal strife. So if you are thinking about going into business with a close relative here are some pointers to protect the business and your personal relationship.
  • Establish expectations. From day one you should define roles and responsibilities for each family member. A lack of clarity fuels conflict and can lead to disaster. Each person should have a job description just as any employee would, and they should understand what the boundaries are in the work environment.
  • Put it in writing. Even if you are going into business with your dear beloved mother, get everything in writing. Remember, this is business. People have short memories and a disagreement about ownership interests, money allocations or even vacation time can cause tempers to flare.
  • Create a conflict resolution plan. Despite your best efforts there are bound to be conflicts in the business. Because personal emotions will ultimately be involved determine in advance a way to resolve disagreements. You need a process to work through conflicts to protect the integrity of the work environment as well as your relationship.
  • Keep personal baggage at home. Don’t bring personal battles into the workplace. It’s unprofessional and can damage customer and client relationships who don’t want to be caught in the middle.
  • Manage evenhandedly. As you add other employees to your business, make sure you manage equitably. Family members shouldn’t enjoy perks and privileges other team members don’t receive. And the same is true when it comes to rewarding performance. Every team member should be evaluated and treated fairly.
Approximately one-third of the Fortune 500 companies are family-owned businesses. Think Wal-Mart, Dillards and Ford. Think big and manage wisely—perhaps you could be the next big success.
This article was originally published by Susan Solovic
Published: December 4, 2014

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Susan Solovic

Susan Wilson Solovic is an award-winning serial entrepreneur, New York Times, Wall Street Journal, Amazon.com and USA Today bestselling author, and attorney. She was the CEO and co-founder of SBTV.com—small business television—a company she grew from its infancy to a million dollar plus entity. She appears regularly as a featured expert on Fox Business, Fox News, MSNBC, CNN, CNBC and can be seen currently as a small business expert on the AT&T Networking Exchange website. Susan is a member of the Board of Trustees of Columbia College and the Advisory Boards for the John Cook School of Entrepreneurship at Saint Louis University as well as the Fishman School of Entrepreneurship at Columbia College. 

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