Home > Sales and Marketing > Relationships > Understanding Uncertainty is Vital to an Entrepreneur

Understanding Uncertainty is Vital to an Entrepreneur

By: Tim Berry

 

Understanding Uncertainty is Vital

Pop quiz: what relationship factor is the single most common trait in the successful entrepreneur?

My answer: understanding uncertainty. Living with uncertainty

Why?

First let me say that I’m not sure. Second, that I might change my mind tomorrow. (Irony intended.) Third, that I know there are seemingly endless lists of traits of the entrepreneur, and I’m guilty of producing several (including my own top 10 list, which is one of the most popular post on this blog).

Today I’m thinking that the single most important trait of the true entrepreneur is establishing a good, healthy long-term relationship with uncertainty. As an entrepreneur, you don’t know for sure, but you act. You program, you contract, you create, you hire, you borrow, you spend, and you act, all like the explorer setting forth into unknown territory.

Planning helps. Research helps. But you have to be able to live with the educated guess.

Published: July 31, 2017
1692 Views

Source: Tim Berry

a man

Tim Berry

Tim Berry is co-founder of Have Presence, founder and Chairman of Palo Alto Software, founder of bplans.com, and a co-founder of Borland International. He is author of books and software including LivePlan and Business Plan Pro, The Plan-As-You-Go Business Plan, and Lean Business Planning, published by Motivational Press in 2015. He has a Stanford MBA degree and degrees with honors from the University of Oregon and the University of Notre Dame. He taught starting a business at the University of Oregon for 11 years.

Trending Articles

Stay up to date with