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Beginning the Know, Like, and Trust Relationship

By: Bob Burg


Beginning the Know Like Trust Relationship

In Endless Referrals Action Tip #3 we take a look at how to have a very, very effective initial conversation with someone you’ve just met; someone who might just be a great potential prospect and/or referral source.

There’s actually a way—right upon meeting this new person—that you can immediately and powerfully communicate exceptional value to him or her, resulting in their wanting to get to know you better.

However, if you know me, you know it is NOT the way people are usually taught to do so.

Forget about your “elevator speech or pitch” and do what we suggests here, instead.

To read the transcript of the video click here.

Published: January 6, 2020

Source: Bob Burg

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Bob Burg

Bob Burg shares information on topics vital to the success of today's business person. He speaks for Fortune 500 companies, franchises, and numerous direct sales organizations. Bob’s audiences range from 50 to 16,000, and he shares the platform with today's top thought leaders, broadcast personalities, Olympic athletes and political leaders including a former United States President. He is the author of the widely-read Endless Referrals, and the WSJ best-selling business parable, The Go-Giver (coauthored with John David Mann). Bob’s newest book is Adversaries Into Allies, which draws on his own experiences and the stories of other influential people.

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