Local SEO Tools Worth Noting

Whether the task of optimizing your site for the search engines is directly under your control or has been delegated to subordinates, it’s still important to be aware of what new technologies can help your small business flourish in search.

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A Sane Approach to Pricing for Someone New to Freelance

How do you handle pricing when you’re a freelancer? What type of freelance business are we talking about? It really doesn’t matter. The situation is similar for bookkeeping, web design, programming and any number of other service businesses that can be handled by a solo practitioner.

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Seed Capital from Friends and Family

You have a great idea but you need more cash than you have in your account. You don’t have a proven track record and potential investors are not giving you a chance. Your options are limited to friends, family and a small local network. You need to sell your idea, but you don’t want to over-sell your friends and family.

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Happiness Is a Choice

Many of us get the happiness equation wrong. We believe that we must work hard to become successful, make lots of money, get a big title and then, only then, will we be happy. It simply isn’t true.
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The Customer Service Training Success Equation

When you invest in customer service training, you naturally want results. The sad truth is that many times there are no lasting results from business training programs. Sometimes this can be the fault of a poor instructor or materials, but more often it is a result of how training fits into a bigger business picture.
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Why You Should Start Selling on Amazon—Right Now

These days, it seems you can’t turn on a TV, go on the Internet or talk to a friend without hearing something about Amazon. From vitamins to housewares to clothing, people buy EVERYTHING from Amazon. With the Amazon Prime program, people order free movies and books. Even children are getting a slice of the Amazon action through their children’s reading programs and videos.

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Shallowness and Networking

It’s clear we’re in a frenzy of networking and connecting. There seems to be a rush to establish connections, friends, whatever. People are reaching out, connecting, racking up the numbers. They’re using every channel possible—LinkedIn, Twitter, Facebook, Google +, and more. But then there’s this odd phenomena.
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