2014 Email Performance by Industry

Curious about how your 2014 email marketing performance compares to others in your industry? Our new infographic highlights key email metrics across industries, providing a baseline for open, click-through and unsubscribe rates.
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The Trial

Trial programs come in all sorts of shapes and sizes. They can be highly customized demos or benchmarks. They can be installing equipment or systems at a customer site, letting them use them for a period of time.
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Bring Your Direct Mail Marketing into the 21st Century

Direct mail marketing is still an incredibly popular marketing strategy. It’s used by a variety of companies around the world to get their product, brand, service or message across to a select number of individuals who have been targeted specifically to receive the promotional material.
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Nepotism is Not a Good Policy

Many firms have had success hiring relatives of employees. That said however, I believe not employing family members really is the best policy for so many reasons. Hiring family members is just wrought with difficulty.
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