SEER Interactive
SEER brings a wealth of knowledge that collectively spans decades of Search Marketing, SEO and Analytics experience. Our team likes to win—A LOT, and not in a trip-an-old-lady-down-a-flight-of-stairs-to-win way. Search engines are our scoreboards. We’re able to use our Twitter, Facebook, and YouTube channels to reach every facet of the Search and Business communities. By freely sharing best practices, strategies, and insights, we lift the industry as a whole and call out spammers, scammers and overall snake oil salesmen.
Latest
Why You Should be Leveraging Google Smart Bidding
As a digital marketer, you’re used to being strapped for time. We get it! That’s just one more reason to leverage Google’s ever-evolving Smart Bidding. Across the PPC division at Seer, we’re leaning into automation…
7 Tips to Ask Better Questions
Regardless of your role or circumstance, asking great questions is a fundamental way to up your communication skills. A great question has the power to shift the dynamic of a conversation, help you gain clarity…
So Your Business Has a YouTube Channel, What’s Next?
What the Heck Do I Do With Our YouTube Channel? If you’re a larger business, your brand has likely created a YouTube channel at some point in time. You may have inherited this part of…
Types of LinkedIn Ads & How to Use Them
LinkedIn… home to a social network of over 500 million active professionals. That’s a LOT of users, and more importantly, a lot of potential professionals that you can directly target! If you are a B2B…
Don’t Panic: A Traffic Decline Analysis Checklist and Toolbox
Has there been a shift in your site’s organic performance that’s got your wheels spinning? Did rankings inexplicably drop from Page 1? Are conversions slowing to a crawl? Is the three-month traffic bleed suddenly alarmingly…
5 Best Practices for SEO Copywriting
SEO copywriting is the process of creating content that fits the dichotomy of appealing to both audiences and search engines. There are many strategies that can help boost rankings and drive audiences to promote content…
Why Video Explanations Are More Impactful Than Emails
Have you ever wished an email was shorter, easier to read, or maybe replaced by something more visual and easier to digest? Whether internal or client-facing, short videos can be incredibly impactful, hold your viewers’…
3 Tips for Optimizing Ecommerce Copy
Writing copy for eCommerce can be tough. Chances are there are a ton of pages to optimize and limited space to write in. So how can you make the most of this opportunity to both…
How to Optimize Your Content for Google Answer Boxes
Oh, featured snippets. Position 0 for the majority of its existence has been mystifying as Google seems to reserve this spot for websites that just happen to get lucky. However, as more featured snippets, especially…
The Value in Assisted Conversions
For nearly every single client that I have ever worked on I have recommended some sort of educational content. By educational content I mean content that is informational and doesn’t really have the goal to…