Lynda Bekore
Lynda Bekore is Editor-in-Chief of SmallBizClub.com, a division of Tarkenton Companies. She is an experienced media and marketing professional, with previous positions at Simon & Schuster, Hearst, and SiriusXM. She's written for the NY Times, Huffington Post, and other major publications.
Latest
How AI Can Help Commercial Insurers Elevate Customer Service
Artificial intelligence (AI) is rapidly reshaping the commercial insurance landscape, changing how insurers assess risk, process claims, and interact with clients. While there are concerns about automation replacing human roles, the reality is actually more…
Understanding POS and Payment Types: Features, Benefits, and Uses
Having an efficient and reliable Point of Sale (POS) system is essential for business success. POS systems have evolved far beyond the traditional cash register. Modern POS platforms integrate sales processing with inventory management, customer…
How to Make Your New Website Pop
It’s very difficult for any business’ website to stand out in today’s Internet. The market is far too saturated for it to be even feasible for most; there are billions of websites out there, all…
5 Tips for Creating Promotional Materials for Your Business
Creating promotional materials that grab attention and communicate your brand’s message is critical to growing your business. Whether you’re just starting or looking to improve your marketing efforts, the right promotional materials can help you…
Bernie Marcus Knew How to Ask Questions. That Became His Success Story
Home Depot founder Bernie Marcus, who died this week at the age of 95, instinctively knew one of the most important keys to success: Ask questions. In the annals of business history, legendary figures like…
How to Build Partnerships with Non-Profits
Establishing and growing strong, mutually beneficial relationships is essential for a company’s long-term success. If you build partnerships with non-profits, you can to position yourself as a force for social good in your community and…
Expand Your Cake Business: From Home Baking to Retail Success
Starting a cake business from home is an exciting and rewarding endeavor. Many bakers begin by selling to neighbors, friends, or family, testing their skills and building a loyal customer base. But what if you…
3 Federal Freelancer Laws Every Gig Worker Must Know
Navigating the world of freelancing requires not only talent and dedication but also a solid understanding of the legal landscape that governs independent work. Among the most critical aspects are the federal freelancer laws, which…
The Mompreneur Franchise: Opportunities on a $100,000 Investment
The concept of a “mompreneur franchise” is becoming increasingly popular, offering mothers the chance to balance their entrepreneurial ambitions with family responsibilities. Let’s say you can come up with $100,000, either on your own or…
7 Steps to Turn Your Business Concept Into Reality
It’s time. The idea that’s been percolating in your head for weeks, or maybe years, is ready for action. More important–you’re ready. At least you think you are. Embarking on the entrepreneurial journey is exciting,…