John England
John England writes frequently on business, economics, finance, and marketing.
Latest
10 Small Business Ideas that Require Zero Capital
Thanks to the digital revolution, it’s now easier for anyone to start a business. There’s nothing more fulfilling than becoming your own boss and changing the world through entrepreneurship. Since no one is born an…
5 Creative Marketing Ideas for Small Business
Getting your brand’s name out there is essential for you to make money. It really is as simple as that. If people don’t know who you are and what you or sell, then chances are…
Don’t Ignore These 4 Essentials to Make Your New Business Thrive
Running a business is no minor feat. No matter what products or services you’re providing, which field or industry you specialise in, or what demographic you’re targeting, it’s bound to be a challenge. Source: Pexels…
How to Define Your Target Market: A Step-by-Step Guide
For businesses of all kinds, the key to success is identifying the target market. The target market of a brand refers to the specific group of consumers business owners want to reach with their marketing message. This…
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