How to Write Marketing Text Messages Marketing text messages have become over 4 times as effective as marketing emails. Research shows that customers are 8 times more likely to redeem text coupons than email coupons. Your customers are almost 400% LESS likely to even open their emails: compare marketing texts open rate of 98% to marketing emails’ meager 22%. […]
4 Strategies for a Successful SMS Marketing Campaign
If you’re looking to launch an SMS campaign, you need to make sure you first have the right strategies in place. Read on to learn the best marketing strategies. As a small business owner, we know that you’re always looking for unique and effective ways to market your company. You’ve started blogging, you have a strong social […]
10 Amazing Benefits of SMS Marketing
SMS marketing is a highly underrated form of marketing that you should be taking advantage of. Read on to learn the benefits of SMS marketing. SMS marketing is a somewhat hidden gem amongst the advertising world. It sounds fancy, perhaps even mysterious. It’s not mysterious at all, however. It’s a vital part of getting your business’s name […]
How One Chain of Pubs Uses Text Message Marketing to Skyrocket Repeat Customer Visits
A few weeks ago I had the opportunity to sit down and speak with Dave. Dave is the independant marketing manager for Sammie’s Pub & Lotto, Blackjacks On Commercial, Cheers of Salem & the newly opened Sammie’s Pub & Lotto West in Salem Oregon. Salem is the capital city of Oregon, and is an hour […]
7 Easy Ways to Market Your Business Today
If you run marketing for a small business, you should be doing some, if not all of these things… Every day I see it… a small business struggling. The biggest problem these days… Marketing… It’s the number one question business owners ask… How to market your business? There are a million different ways to market your […]
One Local Pizza Restaurant’s Text Marketing Mistakes
It happened again. My local pizza restaurant made a text marketing mistake… and a number of them. It always drives me crazy when a company is using a technology like text message marketing… but does a half-assed job of the actual marketing. It’s like ordering a steak at a fancy restaurant, then only eating the […]
Texting Case Study: HS Mixers
HS Mixers hosts dances for high school students in Northern California. They rent out venues and market their events to local high schools. They’re not affiliated with a school, and are open to anyone that can produce a current, valid, high school ID. They hire professional DJ’s, provide non-alcoholic drinks and snacks… and provide other […]
Everything You Need to Know About Sending and Receiving SMS Messages Online
If you want to know more about sending and receiving SMS messages online, you’re in the right place. Today, we’re going to cover a ton of stuff… like why you’d want to send sms online… Who should send SMS messages… and how to send and receive sms messages online. But that’s not all. We’re also […]
Why You Should Use Bulk Text to Promote Your Small Business
If you run a small business, I’m sure the idea about sending a bulk text to your customers has crossed your mind. Everyone is texting these days… and it’s one of the hottest methods to communicate with customers. I think every business needs to start using bulk text messages, right now. Why? Because bulk texts […]
7 Small Business Tools to Run a Million Dollar Business
Today, I’m speaking at a local community college. It’s the Entrepreneurs club that invited me. The topic I’ve been asked to speak about is a simple one… share my experience starting and growing a small business. No problem! This is a topic I can talk about for hours. The funny thing is… I don’t think […]