Why Mobile Apps Are Essential for Your Small Business

Any entrepreneur focuses on three main things when starting up: building a customer base that is loyal, increasing sales, and improving business efficiency. You’re willing to work long hours as you invest your resources in the visions you harbor. You aim to achieve your dreams as you look for various ways to improve your business.…

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Are You Selling Your Experience or Your Value?

Too often, we confuse our experience with creating value. While they are linked, they are distinctly different. Our experience focuses on us–perhaps reference customers that we have worked with in the past. “We’ve worked with Google, Microsoft, Siemens, General Motors…” These are supposed to demonstrate our customer base, implying we’ve done great things with them,…

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Are You Selling Your Experience or Your Value?

Too often, we confuse our experience with creating value. While they are linked, they are distinctly different. Our experience focuses on us–perhaps reference customers that we have worked with in the past. “We’ve worked with Google, Microsoft, Siemens, General Motors…” These are supposed to demonstrate our customer base, implying we’ve done great things with them,…

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9 Ways Automation Makes Your Sales Team More Efficient

A good sales team is one that is persuasive, effective, and above all, efficient. Having the soft skills to close a deal is paramount. But, it’s also important that a salesperson has the tools to prioritize, nurture, and in some cases, move on from as many leads as possible. That’s where automation comes in. In…

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9 Ways Automation Makes Your Sales Team More Efficient

A good sales team is one that is persuasive, effective, and above all, efficient. Having the soft skills to close a deal is paramount. But, it’s also important that a salesperson has the tools to prioritize, nurture, and in some cases, move on from as many leads as possible. That’s where automation comes in. In…

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How “Sales Speak” Limits Us

Every profession has its own language. It’s a shorthand that enables people in the profession to more effectively and efficiently communicate with each other and to get things done. For example, finance types talk about debits, credits, accruals, depreciation, assets, liabilities, and so forth. They have their own acronyms like A/R, A/P ROCA, EBITDA and…

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How “Sales Speak” Limits Us

Every profession has its own language. It’s a shorthand that enables people in the profession to more effectively and efficiently communicate with each other and to get things done. For example, finance types talk about debits, credits, accruals, depreciation, assets, liabilities, and so forth. They have their own acronyms like A/R, A/P ROCA, EBITDA and…

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How “Sales Speak” Limits Us

Every profession has its own language. It’s a shorthand that enables people in the profession to more effectively and efficiently communicate with each other and to get things done. For example, finance types talk about debits, credits, accruals, depreciation, assets, liabilities, and so forth. They have their own acronyms like A/R, A/P ROCA, EBITDA and…

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How to Use the Feel Felt Found Method

Whether you are ‘talking’ virtually or face to face, using the feel, felt, found method of communication will make you a more effective communicator. The effectiveness of your business conversations is key on the ability to connect rather than convince. Whether you are talking with a potential customer, new business associate or possible hostess, when…

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Learning from “Lazy” Salespeople

“Lazy” sales people are among my favorites—let me qualify that. “Lazy” sales people who always make their goals are among my favorites. “Lazy” sales people, or at least those who seem to accomplish a lot with minimum effort, have broken the code. They’ve understood exactly what they need to do to achieve their goals. They…

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