Posts Tagged ‘Planning’
It’s About Time!
Enterprise time, as opposed to personal time management, is defined as the sum total of resources available to a company expressed in terms of time – time to develop, to debug, to produce, to deploy, to respond to issues, and to make changes in plans that are not working.
Read More 5 Things You Should Do for Your Business Before Year’s End
With the holidays just around the corner, it’s easy to overlook those end-of-the-year tasks that you need to take care of. That’s why right now, you need to pay attention to these five things and mark them off your list before December 31.
Read More Avoid These 4 Common Social Media Marketing Mistakes
Social media can be one of the strongest boons to your business, but it can also be something that can hurt your prospects when used improperly. Knowing how to set up a strong social media campaign can only be done when you know what NOT to do.
Read More 4 Success Strategies I Took from the NFL to My Business
If football taught me anything about business, it’s that you win the game one play at a time. It’s an analogy I’ve used in the past. As a small business owner and entrepreneur, I face many of the same challenges I did on the field and I use similar strategies for tackling them.
Read More Plant Some Marketing Seeds
By the time a farmer is harvesting his crop, he’s already well into the planning of his upcoming planting season. We marketing types could learn a lot from those farmers.
Read More 5 Marketing Lessons from Justin Timberlake
Could it be that if we stopped and analyzed how Justin has strategically developed his career, we’d find some key trends that can be applied to our own business? Even if our business has nothing to do with music? Or tequila? Or ‘bringing sexy back’?
Read More How Cause Marketing Can Be Smart Marketing
In the last 20 years, the term “cause marketing” came onto the horizon. The whole idea was this: Many companies donate their time, their talent and their money to various charities, but it was done without anyone knowing about it or the company gaining any additional value from being a good citizen.
Read More Embrace the Right to Pivot
Plans don’t often work as devised. We are not always smart about the market or the product. Great teams are not bound by their original product or marketing plan. Greatness finds one definition in management’s ability to “pivot,” or change the plan in reaction to its early response from the marketplace.
Read More 15 Parallels Between Football and Content Marketing
It’s official—the 2014 football season has begun and I couldn’t be happier. After thinking about it, I realized there are a lot of similarities between football and content marketing. I’d like to share 15 of them with you today:
Read More Outbound Marketing the Inbound Way
Inbound marketing has taken the world by storm and there is good reason for that; the sustainability and ROI are undeniable. Although embracing inbound marketing methodology is a no-brainer for many companies trying to achieve long-term goals, it is not a strategy that prospers overnight.
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