4 Affordable Hiring Ideas for Bootstrappers

The conundrum of many small business entrepreneurs is knowing how and when to engage new staff. When it comes to startups, human capital is...

Food Tech Startups: The Simple Way to a Free Lunch

It’s a fact — humans love food. Survival instinct aside, we’ve also added a generous helping of cultural and emotional associations. One recent and tempting...

7 Insane Employee Perks at Tech Companies

No such thing as a free lunch? Not true when you're an employee of Twitter, Facebook, Eventbrite, Google, AirBnB, or Zynga. As you can see in this infographic put together by the team at WhoIsHostingThis.com, tech companies are redefining employee perks and corporate culture.

4 Big Tips for SMBs to Manage Payroll Like a Big Business

Payroll needs to be right—accurate, on time, compliant with the law. When SMBs act like a big company in this area, they project strength and security to their workforce.

What Makes an Ideal Customer?

Brian Woolf has authored two books on best customer marketing. He is often referred to as the "Godfather of best customer marketing." He says that...

5 Pros and Cons of Specializing in Your Industry

Your company can choose to do it all. It can handle every responsibility. However, the less your business chooses to specialize, the fewer advantages...

3 Ways Data is the Key to Retail Growth

Data is more available and more easily accessible than ever before. However, if you do not know how to access it, or what to...

5 Things to Look Out for When Evaluating Resumes

As you hire more employees for your small business, your business will pick up speed toward growth and success. A dedicated, loyal employee is...

How Small Offices Can Improve Organization

It goes without saying that an organized office is a more efficient and proactive one. No matter the size of your workplace, it will always operate more effectively when everything has its place, and there are clear processes in practice.

Are You Delivering Your Desired Brand Experiences?

One of the key indicators of branding success is how customers experience your brand. If their brand experiences don’t match your brand promises, the disconnect can truly...

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