Most businesses today have a website, and the fact is, you have to have a website if you want to be successful. Many businesses forgo a physical location entirely, instead electing to operate totally online from the beginning. Websites are so popular because of how easy they make work that would take humans hours. Here […]
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5 things to do Now to Turn a Website Into a B2B Enterprise Sales Machine
There is a myth that web sites are difficult or unimportant when it comes to big ticket items or B2B sales, but that couldn’t be further from the truth. What do we know about the way that purchasing decisions are made within big organisations? Conventional wisdom would have us believe that decisions are made in […]
Impact of Visually Appealing Websites on Branding
The aesthetic impact of a website should be tailored to draw in visitors and convince them that the business that the site represents is reliable and reputable. This is clearly relevant from a branding perspective, although there are different tactics to consider and approaches to try out when it comes to designing the look and […]
How Much Does a Website Cost: 2021 Price Estimates
Let’s discuss a question commonly asked by startups and seasoned business owners alike when getting a new website: how much does it cost to make a website? Some people assume websites are prohibitively expensive while others think they can be done in a few hours and for a couple of hundred dollars. Neither extreme is […]
Why Do Visitors Leave My Website? Part 4
In our first article in this series on Conversion Rate Optimisation (CRO) we looked at how to approach CRO if you don’t have a lot of traffic flowing to your site. Then in our next article we took a bit of a detour to offer you some help in increasing traffic to your site. The […]
5 Essentials to Know Before Building a BigCommerce Website
Image by StartupStockPhotos from Pixabay If you’re thinking about building your own eCommerce website, you’re probably considering which platform you can use to do so. One of the most popular choices is BigCommerce, a platform that currently powers over 34,000 websites and is specifically designed for eCommerce websites. BigCommerce comes with amazing features that can […]
Why Do Customers Leave My Website? Part 3
In our first article in this series on Conversion Rate Optimisation (CRO) we looked at how to approach CRO if you don’t have a lot of traffic flowing to your site. Then in our next article we took a bit of a detour to offer you some help in increasing traffic to your site. But […]
6 Marketing Ideas for Small Businesses
When of the most troubling issues that small business owners face is that they don’t have a large marketing budget. If you can’t promote your business, then you have no opportunity to compete no matter what industry and market you’re in. Just because you can’t spend millions of dollars on advertising the way the Fortune […]
How to Promote Your Vacation Service On Your Website
If you have a vacation service, such as pony rides, a bus tour, or accommodations, then you should self-promote yourself in a big way with your own website. You will be surprised just how many of the B&B accommodations there are in tourist spots that do not have a fully functioning website. You should self-promote […]
This is Why You Should Care About Google Page Speed Insights
Because Google runs the internet, they are our god and we should bow down and obey everything they say. As a web developer, I would love to end this article there and call it a day (I’m not much of a writer) but I will push onward and help you understand why this tool is […]