For small business owners operating in today’s digital age, having a website is a must. A few of the most compelling reasons why include the fact that a website gives you the opportunity to sell your products online, makes your business more reputable, and it can help you to attract more customers. Despite the many […]
Website
4 Reasons Clients Leave Your Law Firm’s Website
Your law firm’s website is like a door. If it is informative, responsive, and well-designed, chances are great that more and more clients are enticed to navigate it. Otherwise, it will drive them away before they even get to familiarize what you have to offer. How do you help your visitors and convert them to […]
5 Common Causes Why Your Website is Slow
Chances are, you’ve visited a slow website and immediately been put off by the experience. Nobody wants to seek out a page only to wait for it to load. In fact, slow pages are so undesirable that Google actively prioritizes faster websites in search engines—meaning users are less likely to find slower websites in the […]
Here’s Why You Need a Business AND a Personal Website
Some people believe that to advance your professional career, your digital footprint should portray your personal and work almost as though they were the same. Everyone knows the benefits of having a business website. These days your business would be at a huge disadvantaged without one. However, for many entrepreneurs and businesspeople, the benefits of […]
Increase Conversion Rate with Great Landing Pages
The goal of advertising online is to increase conversion rates – a term which refers to the number of people who decided to visit the website and purchase the products and services. All forms of advertising are directed towards convincing potential customers to buy. Several factors affect the potential increase in conversion rate. One of […]
Make These 5 Small Changes & Watch Your Website Grow
Most businesses today have a website, and the fact is, you have to have a website if you want to be successful. Many businesses forgo a physical location entirely, instead electing to operate totally online from the beginning. Websites are so popular because of how easy they make work that would take humans hours. Here […]
5 things to do Now to Turn a Website Into a B2B Enterprise Sales Machine
There is a myth that web sites are difficult or unimportant when it comes to big ticket items or B2B sales, but that couldn’t be further from the truth. What do we know about the way that purchasing decisions are made within big organisations? Conventional wisdom would have us believe that decisions are made in […]
Impact of Visually Appealing Websites on Branding
The aesthetic impact of a website should be tailored to draw in visitors and convince them that the business that the site represents is reliable and reputable. This is clearly relevant from a branding perspective, although there are different tactics to consider and approaches to try out when it comes to designing the look and […]
How Much Does a Website Cost: 2021 Price Estimates
Let’s discuss a question commonly asked by startups and seasoned business owners alike when getting a new website: how much does it cost to make a website? Some people assume websites are prohibitively expensive while others think they can be done in a few hours and for a couple of hundred dollars. Neither extreme is […]
Why Do Visitors Leave My Website? Part 4
In our first article in this series on Conversion Rate Optimisation (CRO) we looked at how to approach CRO if you don’t have a lot of traffic flowing to your site. Then in our next article we took a bit of a detour to offer you some help in increasing traffic to your site. The […]
