Competition in e-commerce exploded with the pandemic and confinement, changing the way that online businesses interact with their customers. Now more than ever, it is essential to make sure that your customers return and purchase again. Customer retention and customer loyalty are as important as customer acquisition when it comes to the success and the […]
Text messaging
The Coming Digitization of Healthcare
Poor communication is not only frustrating; it is a money sink. Every year, the United Kingdom’s National Health Service loses £1 billion to problems caused by communication failures. The solution, thankfully, is simple, in demand, and applicable in every country and every business. Patients want to interact with healthcare providers the same way they interact […]
How Researchers Used Text Marketing to Study Homeless Teens
This is an example of an absolutely fascinating way to use text message marketing. I was surfing the internet the other day… just killing time. That’s when I came across a very cool article about a professor studying homeless teens. Professor Kimberly Tyler was struggling to get the data she needed. So, she started thinking […]
5 Easy Ways To Move Customers From Email To Text Message Lists
Author’s Note: Moving prospects and customers from your email list to text message list has been a big question in the last few weeks. This article was first published in 2016… so we pulled it from the archive, updated it, added new content, and hope you find it useful! This past week I received a […]
How an Electric Contractor Uses Text Message Marketing
Recently we had a chance to talk with Andrew from IEG USA. They are an Industrial Electrical Contractor Company. Andrew is their Marketing Coordinator. Andrew was asked not to reveal the company names of the many places they do work for… But think vehicle production lines, distribution centers, power plants and grocery store distribution. IEG […]
5 Dangers of Using Consumer Messaging Apps in Business
Nobody could have predicted how much COVID-19 would affect our daily lives, including the impact it would have on the way in which we do business. With companies having staff work from home wherever possible, digital communications became an absolute necessity to keep many businesses open. This shift to a new way of working saw […]
Finally! PROOF Text Messaging Works
Are you on the fence about text messaging for your business? Are you wondering if text messaging works? Are you worried customers will object to text messages? Are you wondering if text messaging is better than email? Stop worrying and keep reading… Below you’ll find a ton of proof text messaging works! It’s proof text […]
