Simplicity Archives

The Implications Are Not Tiny

By Drew McLellan | Mar 6, 2018

Unless you’ve been under a rock for the past couple years, you are aware of the tiny house movement that is taking the country by craze. In case you’re one of the folks who is not familiar with this concept, tiny houses are exactly what they sound like: super small houses, usually under 300 square feet,…

Starting an SMS Campaign? Keep It Simple

By YEC | Dec 27, 2017

I’ve been in the SMS field for more than a decade and watched the industry grow and transform. As the founder of a company that provides clients with SMS services, I’ve closely observed many successful and unsuccessful campaigns. I’ve found that there’s no secret formula for success. Whether you’re experienced with SMS marketing or plan…

When Less is More!

By Dave Brock | Nov 2, 2016

We have a complexity crisis in our organizations. There is no place where it hits harder than in the sales organization. Just think of what sales people face every day: They have the complexity of working with their customers, each struggling with and managing their own complexity. Multiply that by the number of customers, deals,…

Simply Efficient: 6 Ways to Avoid Organizational Complexity

By Will Adams | Feb 28, 2014

As your small business grows, it’s not always easy to keep your processes simplified. The more mature an organization becomes, the more things accumulate and get in the way of performance.

How to Simplify Your Business (Even as it Grows)

By YEC | Oct 21, 2013

Is your business too complicated? This is a common side effect of fast growth. It can cause big problems if left unchecked. That old, special-offer landing page you forget still existed can cause a huge headache when customers who now think they’re getting a bad deal discover it.

Strategy for Streamlining Your Processes

By Rick Gossett | Jul 10, 2013

Every startup has to develop a process for doing business. Whether that means the business owner has sketched a detailed map of each employee’s day-to-day functions or merely drawn out a list of guiding principles that lead the organization through each and every business transaction.