Report after report tell us that buyers are failing in their mission to solve a problem and buy a solution. We know 60% of committed buying efforts end in no decision made. For those remaining 40%, a huge percentage of them express regret. It doesn’t take much of a leap to recognize Buying Is Broken! […]
Selling
6 Tips for Developing an Excellent Sales Culture
Every business sells something, and no matter your product or service, companies over a certain size will likely have a dedicated sales team whose function is to finalize deals, either by reaching new customers or increasing revenue from existing ones. Whether your sales tactics focus on a single avenue of trade or you’re operating a […]
Phone Sales 101: Tricks Of The Trade From A Seasoned Pro
Ready to give phone sales a try? There’s never been a better time to return back to the sales basics of speaking with people on the phone – especially now. Whether you’re a lifelong salesperson accustomed to face-to-face transactions, or a total newbie to the entire sales industry, thriving at telesales is within your reach. […]
5 Effective Ways To Improve Your Company’s Sales
No matter what type of business you operate, you are involved in sales. Good sales techniques can help any business to increase its profits. There are countless books written on becoming better at selling your product or service, and many are worth the read. Whether you have a sales staff or you are the sales […]
5 Easy Ways to Convince a Doubtful Buyer About LED Lighting
One of the easiest ways industries can get their return on investment (ROI) and avoid unnecessary expenses is by upgrading lighting to LEDs. Unlike conventional light bulbs, LEDs have a longer life expectancy, giving you value for your money. Bearing these advantages in mind, convincing your clients to go for LED lighting might be daunting […]