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Home / Archives for Product Development

Product Development

9 Ways to Spot an Opportunity for a New Business

May 30, 2017 By Marty Zwilling

As an advisor to startups and entrepreneurs, I often hear the myth that all new businesses must start with a great idea. I have to disagree. I believe the best entrepreneurs start by finding a large opportunity, and only then use good ideas to capitalize on that opportunity. The best opportunities are recognized from painful […]

Filed Under: Creating a Plan Tagged With: Getting Started, Product Development

Paradox of Product Persistence

Nov 16, 2016 By Tim Berry

Paradox: On one hand, to keep a business healthy you have to be able to cut mediocre products. On the other hand, some successful products require sticking to them for a long time, stubbornly, to get either the product or the marketing right. Take a minute and think about it, and you’ll find examples of […]

Filed Under: Operations Tagged With: Innovation, Product Development

Why You Should Use 3D Printing for Your First Prototype

Sep 15, 2016 By SmallBizClub

Even for smart entrepreneurs with a great new product idea, an extensive business background, and a spot-on sales pitch, the manufacturing process can be unfamiliar and even a bit intimidating. Don’t be confused, however, into thinking that your first steps into manufacturing need to be difficult or expensive. Step one of any manufacturing cycle should […]

Filed Under: Creating a Plan Tagged With: Product Development, Prototype, Technology

Go Agile with a Product Innovation Platform

Aug 23, 2016 By Redshift

Disruption is afoot in the manufacturing industry. But you already know that, whether you focus on consumer products or industrial applications. You also know that customer demands are shifting, production tools and techniques are evolving, and products are getting smarter. You know quite a bit, it seems. But do you know how to stay ahead […]

Filed Under: Innovation Tagged With: Innovation, Manufacturing, Product Development

Pricing Strategy Guide for Product Businesses

Jun 23, 2016 By SmallBizClub

It’s obvious that the price of your products have a lot to do with the profitability of your business. Exactly how to price products in a way that maintains or increases your profitability is a little less obvious. Here are the first two steps toward developing an effective pricing strategy for your small business. Do […]

Filed Under: Pricing Strategy Tagged With: Competition, Pricing Strategy, Product Development, Value

Successfully Launch a New Product with Practical Strategies

Jun 15, 2016 By SmallBizClub

If you’re planning to launch a new product, you have to keep many different factors in mind. It obviously helps to have a great product, but there’s a lot more to it than that. You have to make sure there’s a strong demand for your new product. You also have to create a strategic new […]

Filed Under: Creating a Plan Tagged With: Getting Started, Product Development, Setting Goals

Ice Cream Entrepreneurs: Phin & Phebes

Jun 3, 2016 By SmallBizClub

Crista Freeman, an entrepreneur with an art degree and background in e-commerce, started making ice cream with her partner Jess Eddy in their kitchen. Now, it’s sold across the country. The ice cream market is tougher than it seems. Making it and shipping it to suppliers requires a large-scale operation: the product demands unique industrial […]

Filed Under: Personal Readiness Tagged With: Getting Started, Interviews, Product Development

Forget the Consumer Internet of Things: IIOT is Where It’s Really At

May 5, 2016 By Redshift

Billionaire publisher Malcolm Forbes coined the saying, “He who dies with the most toys wins.” And upon his death, Forbes certainly had a lot of toys. But in 2016, not all consumers agree with that sentiment when it comes to Internet of Things (IoT) devices. Product manufacturers may be banking on consumers trampling over each […]

Filed Under: Innovation Tagged With: B2B, Design, Product Development, Technology

Evaluate All Your Products and Services Each Year

Apr 20, 2016 By Jerry Osteryoung

“Cut your losses and let your profits run.” ~Proverb Many businesses fall into the trap of assuming that products or services generating great sales revenue are also profitable. Truthfully, you cannot tell which products and services should be continued or eliminated unless you look at the profitability of each one. For this reason, I strongly […]

Filed Under: Pricing Strategy Tagged With: Pricing, Product Development, Profits

Why a Design-Make-Use Convergence Means Better Products and a Healthier Planet

Mar 14, 2016 By Redshift

Before the Industrial Revolution, people’s shoes and clothes were made by hand—to their exact size—by local cobblers and tailors. Although that was something the middle class could afford, it was also exclusionary; the poorest people of the era owned only two or three outfits in their adult lifetimes (which they likely made themselves). With the […]

Filed Under: Operations Tagged With: Design, Manufacturing, Product Development

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