Posts Tagged ‘Pricing’
Using Barter to Boost Sales
Businesses can utilize barter to boost sales production. It’s easy, it’s smart and it works like a charm. In its simplest form, bartering involves an equal trade. One business swaps a good or service for another.
Read More 3 Tips on How to Monetize Your Social Media Following
Over the last decade, and particularly in the last 5 years, the social media world and its influence has grown exponentially. For most businesses, this shift should be viewed as something entirely positive.
Read More Effective Small Business Lending Advice for Coffee Shops
Because so many Americans drink multiple cups a day, people are reliant on coffee shops and cafes for their daily caffeine intake. Are you doing your best to serve them well so they’ll keep coming back?
Read More The Grinch and Me
‘Twas the night before Christmas / The store had just closed / I tallied receipts / Adding to my woes
Read More New Freemium Formula Pits Revenue Against User Satisfaction
What would you think of a restaurant that offered really good food, but the salad is free and the dressing is extra? The potatoes are free but the sour cream is extra. The soup is free but heating it costs extra. And table service is free if you wait two hours, but table service in 20 minutes costs extra.
Read More The Best Clients I’ll Ever Defend
Is every potential client a good fit for you? Before you answer, think carefully: every single one? Fairly often, I get quizzical looks when I tell people that I work almost exclusively with small non-profit organizations and very small mission-driven businesses.
Read More Small Changes in Prices Can Make a Big Difference
If your business is trying to increase profits, raising prices is something you might consider in today’s economy. However, you have to be so careful when doing this so as not to alarm your customers.
Read More What is Happening to Loyalty?
In difficult economic times price becomes a significant variable. However, customers know value and understand the implications of good customer service versus poor customer service.
Read More Is Your Customer Loyal to You or Your Price?
What would happen if you were just a little higher priced than your competitor? How would your customers react? Would your loyal customers continue to do business with you, in spite of your higher price?
Read More How to Test Prices without Irritating Buyers
The right price is something of a moving target for many companies. You may need to change the tag on a given product multiple times during the period of time you offer it and the more detail you can offer on the decisions to do so, the happier your customers will be.
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