SAN DIEGO, April 3, 2018 –The UPS Store, Inc. together with Inc. Magazine, invite entrepreneurs and small business owners from across the country to enter the Small Biz Salute Pitch Off, a contest that will reward one small business owner with $25,000 and an editorial feature in Inc. Magazine. To enter the contest, eligible owners […]
Press Releases
Press Release Partnerships: Worth the Effort?
Many of us make it a priority to find and partner with companies that can add to our offering or extend our reach. And we rightly celebrate each such pairing, often with a mutual press release. And sometimes that’s all we end up doing. Call it a “press release partnership.” Or an opportunity missed. Or […]
A Practical Guide to B2B Marketing with Attitude
With over 25 years of marketing experience, Carro Ford has seen our field evolve to what it is today. This experience has allowed her to curate an incredible mix of both marketing and PR tactics in her latest book, “The Smartass Marketer’s Handbook: A Guide to B2B Marketing with Attitude.” Together, these tactics represent a power-packed toolbox […]
Top 5 Forms of Advanced Content Marketing for Lead Generation
Content marketing is a necessity for every company that needs B2B lead generation, although many companies are unsure about how to use it to acquire leads. In reality, B2B content marketing is very simple, but its success hinges on providing a continuous stream of fresh and valuable content that is focused on specific buyers.
Write Press Releases to Find Business
Many people send out a release on silly things and expect to get publicity. If you want your release to be picked up by legitimate media either online or off, then make sure you have some news that is unique, interesting, controversial or about a famous person.
