A Day in the Life of a Startup Owner

Some days will be smooth sailing; others will be an uphill battle. Just like when you take a new job in any area, when you start your own business you’re bound to face some challenges. It’s a fact of the learning curve. For startup owners just getting their companies off the ground, you have the…

Read More

5 Tips to Make You More Efficient

Today’s work environments are so stressful that if you’re not going to employ some form of a strategy you can easily be swallowed in the quicksand of work productivity. You may think that you are doing a lot of things at work. But why is it that after an hour behind your desk you feel…

Read More

2 Reasons Your PR is Stuck in the Mud

You don’t listen to your customers Someone high up in your business decides you really need a video/ blog/ enewsletter. Or someone in a meeting room tells you their idea which they think is the best thing since sliced bacon. They’ve seen it somewhere else for someone else and just *knows* that it will work.…

Read More

How Startups Estimate Market Size

It’s a common question. How do I know market size? Of course what one does for that depends on the type of business. What works for a web app won’t work for a restaurant. The kinds of information available in one market differs from another. Local demographics might be quite enough for a retail business, but irrelevant…

Read More

Reclaiming Your Time is the Best Productivity Hack

Managing time while still staying productive is becoming a major challenge for everyone, yet millions of working professionals continue to face this problem every day. While balancing home and the workplace is always tedious, finding enough time at the office to meet targets and deadlines can prove to be more challenging than ever. Any working…

Read More

Why Your Business Needs a Social Media Calendar

Social media posts can be rushed last-minute jobs. “Writer’s block” can be a problem. You might be worried about a lack of engagement, or just need a dose of guidance about what to post and when. All of these are reasons why you should set up a social media calendar. This can streamline your social media…

Read More

8 Ways to Get Off the Ground with Angel Investors

Angel investors are still the lifeblood of early-stage startups, despite the surge of activity in crowdfunding and an increasing early interest from venture capitalists. According to the Angel Capital Association, at least 300,000 people have made angel investments in the last two years, totaling $24 billion in the U.S. alone. These are all accredited investors who…

Read More

Don’t Ignore These 4 Goals in 2016

Now is the perfect time to evaluate your old goals from last year and see what needs to change, in order to bring fresh and new ideas into your business. While it may seem obvious, don’t ignore these four important goals in the coming year. Employees Your employees are one of, if not the most…

Read More

The Lifecycle of Your Business

When considering business ownership, it is easy to think about the short-term effects it will have on your life. There are a great deal of changes that occur in the first year, but what about ten years down the road? Part of the research and planning process involves realistically imagining your life with the business you choose…

Read More