7 Tips for Raising Capital as a Solo Founder

I’ve played a role in founding three startups, but I’d never tackled the trials of fundraising until Roomi. Within a year, I raised $2 million. Convincing someone to invest in your brainchild is one of the biggest challenges a founder faces, and solo founders are often perceived by investors as an unsafe bet. In theory,…

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Prepping for an Investor Pitch? Don’t Get Blinded by Tunnel Vision

Don’t let your drive steer you down a dead end. For a startup founder, enthusiasm is a necessary piece of the personality puzzle. You took the leap and started your business because you believe in it. Whether you’re solving a major technology problem, disrupting a stagnant industry or providing a service that will make life…

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13 Red Flags to Avoid in Your Investor Funding Pitch

After listening to hundreds of startup pitches, and reading even more business plans, most new venture investors develop their own favorite list of “red flags” that signal the beginning of the end of their interest. Others, like Guy Kawasaki, have irreverently called some of these “entrepreneur lies,” but I prefer to think of them as innocent…

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Which Comes First: Plan or Pitch?

It’s not exactly the same as the chicken or the egg, but it has some similarities. I get this question a lot lately, so I decided to take it here to my blog. Don’t pitch a business without planning it first. That’s a lot like trying to film a movie without having a screenplay. You have…

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5 Ways to Not Pitch Journalists

When pitching a story to journalists, the quality of the pitch can determine if you see your news in the headlines or it ends up being tossed in the garbage can. Many journalists are bombarded with several pitches a day, so if you’re unable to get their attention, your news may never see the light…

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Lessons from Inside a Shark Tank

In a few days, I get the opportunity to swim with the sharks—sort of. I will be sharing the stage with three of the stars who have helped make the TV show Shark Tank—where entrepreneur-contestants pitch their business to a panel, the sharks, who may or may not invest—such a success. I will be giving the…

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8 Ways an Investor Pitch Differs from a Product Pitch

When pitching to investors, entrepreneurs always seem to start with a customer pitch, then add a slide or two about the business. In reality, they need a separate pitch about the business, carrying over only a slide or two about the solution. Remember, investors are buying into the business, not the product. Investors are business…

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5 Tips on Pitching the Media

Business owners need to be able to sell their news to the media and the public if they want coverage. But how do you go about garnering media coverage? Simple: You have to craft a compelling pitch. But what’s a pitch? A pitch can be as simple as an email to a journalist that sells…

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