Contract Agreements Every Small Business Should Have in Place

It might be tempting to seal a deal with a handshake. After all, verbal formalities just slow things down—and as a small business owner, you’ve got countless other things to do to run your business. However, having the proper contracts in place will give you and your business solid legal protection should the need arise.
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How to Mine Your Customer List for Sales Gold

As a business owner, your biggest potential gold mines are often closer than you think—it’s just a matter of knowing where to look. By going beyond what’s worked in the past and being open to new strategies, you’ll be surprised by how many untapped profit centers are just within your reach.
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3 Key Startup Jobs to Outsource

If you’re running an early-stage startup, chances are there are some knowledge gaps in your core team. You may be strong on the technical side or a product whiz, but what about financial strategy, administration, HR? Are you prepared to manage the day-to-day of your startup, from recruiting new talent to bookkeeping to financial planning?
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Interview with Business Owner Joe Fugere of Tutta Bella

In honor of small business month this May, we sat down with small business owner Joe Fugere of Tutta Bella, the first (and best) Neapolitan pizza chain in the Pacific Northwest, to document his experience running a business in America, how he’s growing under the current economic climate, and how he plans to be successful in the future.
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Building an App? 5 Questions to Ask Your Mobile Developer

Many companies are jumping into the world of mobile digital applications in an effort to attract more customers, and to build better relationships with the ones they already have. In most cases, that means hiring a mobile development company to design and build the app.
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Hiring the Right Public Relations Firm

Hiring a public relations firm can be a huge boost to your marketing strategy, freeing you to focus on your business while putting professionals to work at keeping you and your business in the public view. But setting out to hire a PR firm can be a daunting task. Where do you even begin, with the many different firms to choose from?

Go for the Win-Win

If a business owner were just thinking of himself or herself, then the business would never make it. Sure, things might be ok for a little while, but long-term sustainable success only comes when your business is focused on other people. Going for a win is not enough; you need the win-win.
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What Is a Sales Alliance, And How Can It Help You?

The cost of marketing your business to new customers is a huge expense for small businesses, and the results are uncertain while you’re spending the money. One way to use your resources more efficiently and market directly to people who are interested in your product or service is through a sales alliance.
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Building a Brand through Partners

When you first start out as an entrepreneur, you have no brand. But while your business doesn’t have an established brand identity, there are other organizations that do. Align yourself with those organizations and you can use their preexisting brand identity to develop your own reputation.
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A Real Partnership is Win-Win

We all need partners—but we don’t all know what it takes to create a lasting partnership. The key is building relationships. When you build a powerful partnership based on a relationship, you will look for ways to make it win-win for all partners—otherwise, it will never last!
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