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Home / Archives for Marty Zwilling

Marty Zwilling

8 Questions Before You Join or Invest in a Startup

May 20, 2015 By Marty Zwilling

Every startup founder loves to prompt for questions from investors and potential key team members about their vision, and the huge opportunity that can be had with their disruptive technology.

Filed Under: Funding a Startup Tagged With: Investors, Marty Zwilling, Startups

Don’t Let Too Many Features Ruin Your Next Product

May 13, 2015 By Marty Zwilling

“Scope creep” (or feature creep) is an insidious disease that kills more new business solutions than any other, especially high-tech ones, and yet most founders (who may be the cause) never even see it happening.

Filed Under: Innovation Tagged With: Innovation, Marty Zwilling, Mistakes, Product Development

8 Questions to Help Set Expectations with Investors

May 6, 2015 By Marty Zwilling

One of the big questions that every entrepreneur struggles with is how much funding they should request from investors in the first round.

Filed Under: Working with Investors Tagged With: Angel Investors, Investors, Marty Zwilling, Seeking Funding, Startups

Subscription Business Models Are Startup Favorites

Apr 29, 2015 By Marty Zwilling

Every new business quickly realizes that revenue coming in every period on a committed basis is the Holy Grail to survival and growth. According to many experts, getting new customers is five to ten times harder than getting additional revenue from existing customers.

Filed Under: Pricing Strategy Tagged With: Cash Flow, Marty Zwilling, Pricing Strategy, Revenue, Subscription

10 Business Courses You May Have Missed in School

Apr 17, 2015 By Marty Zwilling

I’m sure that every one of us who has been out in the business world for a few years can look back with perfect hindsight and name a few college courses that we should have taken.

Filed Under: Personal Readiness Tagged With: Education, Marty Zwilling

Large Corporations Fail to Innovate Like Startups

Apr 10, 2015 By Marty Zwilling

The new corporate model is a distributed entrepreneurial model. Customers today demand products and services personalized or tailored to local needs with embedded quality of life services.

Filed Under: Innovation Tagged With: Innovation, Marty Zwilling

Will Crowdfunding Replace Angel and VC Investors?

Apr 3, 2015 By Marty Zwilling

Even if you ignore all the hype around crowdfunding, there can be no doubt that it is a real alternative for entrepreneurs to achieve visibility and funding today.

Filed Under: Funding a Startup Tagged With: Crowdfunding, Crowdsourcing, Marty Zwilling, Startups

8 Insights for Startups to Attract Angel Investors

Mar 25, 2015 By Marty Zwilling

Above all, remember that angels are really business people, just like you and me. They expect you to always show integrity and respect for their position.

Filed Under: Funding a Startup Tagged With: Angel Investors, Marty Zwilling, Seeking Funding

7 Steps for Establishing the Right Business Model

Mar 18, 2015 By Marty Zwilling

Most technical entrepreneurs focus hard on building an innovative product, but forget that an elegant solution doesn’t automatically translate into a successful business.

Filed Under: Creating a Plan Tagged With: Developing an Idea, Getting Started, Marty Zwilling, Planning, Product Development

Startups without Business Plans are Expensive Hobbies

Mar 11, 2015 By Marty Zwilling

Based on my experience as an investor and mentor to aspiring entrepreneurs in Silicon Valley and elsewhere, one of the quickest ways to kill your credibility and your startup is to offer a poorly written business plan.

Filed Under: Creating a Plan Tagged With: Business Plan, Getting Started, Marty Zwilling

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