Posts Tagged ‘Manufacturing’
New Manufacturing Jobs Require New Manufacturing Skills
Making spare parts doesn’t sound like ground zero for a technological revolution. But at a time when the entire manufacturing workforce is bracing itself for the changes sweeping the industry, the concept of “replacements” takes on extra resonance. I recently met with managers on the shop floor of an industrial machining company, discussing the challenge…
Read More4 Essential Email Workflows for Marketing Manufacturing Companies
Don’t be deceived. Setting manufacturing marketing workflows to send automated emails to your prospects is not just about the convenience factor for your end of the spectrum. Automated email workflows bridge the gap between your marketing and sales endeavors. More than just ensuring continuity when it comes to communicating with your leads and prospects, these emails…
Read More4 Reasons Videos are Taking Over Manufacturing Marketing
Let’s be honest, out of other types of B2B businesses to create engaging marketing content for, manufacturing is pretty up there when it comes to difficulty. Content for manufacturing can simply be a little too technical, convoluted, or highly niche. But not anymore. Since the rise of video marketing, manufacturing marketers have taken advantage of…
Read MoreIs Your Manufacturing Website Answering These 5 Important Questions?
In today’s business landscape, manufacturing websites are no longer just digital real estate to get found, but a lead generating and converting weapon for marketing and sales. Because the nature of manufacturing marketing has changed into a more user-driven transaction with the abundance of options for research online, manufacturers must ensure that their website answers…
Read MoreThe Do’s and Don’ts of Manufacturing Overseas
Outsourcing manufacturing is not simply a matter of profitability, but is also a matter of survival! If your firm is not able to cut costs to make up for economies of scale, you will not be able to keep your prices low enough to compete with more established competition! Don’t Select a Contract Manufacturer Based…
Read MoreGo Agile with a Product Innovation Platform
Disruption is afoot in the manufacturing industry. But you already know that, whether you focus on consumer products or industrial applications. You also know that customer demands are shifting, production tools and techniques are evolving, and products are getting smarter. You know quite a bit, it seems. But do you know how to stay ahead…
Read MoreRobots in the Workforce: Automation is a New Era for Engineers
Since the dawn of manufacturing, designers and engineers have repeatedly run up against limitations to making things. Their ability to execute and capacity to afford bringing their ideas to market were once constrained by the manufacturing facility they had to find—either local or offshore—to build the things they wanted to build. But in a new…
Read MoreWhy a Design-Make-Use Convergence Means Better Products and a Healthier Planet
Before the Industrial Revolution, people’s shoes and clothes were made by hand—to their exact size—by local cobblers and tailors. Although that was something the middle class could afford, it was also exclusionary; the poorest people of the era owned only two or three outfits in their adult lifetimes (which they likely made themselves). With the…
Read MoreLights-Out Manufacturing: Future Fantasy or Good Business?
“Naturally, Man should want to stand on his own two feet … but how can he when his own machines cut the ground out from under him?” So states the teaser for Philip K. Dick’s short story “Autofac,” first published in the November 1955 issue of Galaxy magazine. The story revolves around a post-apocalyptic world where the…
Read MoreProduct Liability Law in Additive Manufacturing: 4 Tips to Make Sure You’re Covered
Additive manufacturing, a.k.a. 3D printing, is one of the most important advances in manufacturing, period. And with 3D printers becoming more available (and affordable) every day, anyone can become a manufacturer, from an engineering student making single parts to a startup hoping to sell millions of customizable products. The possibilities are exciting, but it’s also…
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