5 Top Manufacturing Trends to Expect in 2019

Innovations such as drones, 3D printing, artificial intelligence (AI), and the Internet of Things (IoT) have been steadily maturing along their own trajectories. Insiders, pundits, and surveyed companies say that in 2019, these trends will continue their recent convergence into a tapestry of industrial tools that’s greater than the sum of its parts. The manufacturing…

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Robots on the Rise: 5 Examples of Innovations in Industrial Robotics

The term industrial robotics might conjure huge, fast-moving machines engaged in the kind of repetitive, dangerous work that humans used to handle: building automobiles, welding parts, and so on. Although those machines will certainly continue to take on larger roles in manufacturing, innovations in industrial robotics have started to lead humanity in intriguing new directions. From delicate…

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5 Ways the Modern Assembly Line Moved to Automation and Back to Humanization

Since the debut of the modern assembly line on at the Ford Plant in Highland Park, Michigan on December 1, 1913, manufacturers have continually experimented with improving its promise of speed, efficiency, and reliability. Far from a static technology, the assembly line invites change: Automation via robotics, new factory designs that lower manufacturing’s environmental impact,…

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What You Didn’t Know You Can Learn from Working in a Factory

The manufacturing industry’s evolution can be traced along the same lines as that of the tech industry. One of the most basic and common factors in the evolution cycle in both industries is the reduction of the human interface. From the manual manufacturing of yesteryears, the industry is making a shift towards digital manufacturing and…

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The Big Trends Shaping the Factory of the Future

Technical innovation is reshaping traditional industries—take BIM’s (Building Information Modeling) impact on construction planning and smart devices in the energy sector. Manufacturing has experienced its own transformation, but the factory itself hasn’t fundamentally changed since Ford’s Model T production line in the 1920s. While machinery has drastically changed since then, the factory itself hasn’t quite…

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4 Mobile Search Marketing Strategies for Marketers

With over 80% of internet users now owning a smartphone, more and more searches are being conducted via mobile devices. In fact, according to a study commissioned by Google, 42% of B2B researchers now use mobile for the purchase process. Sufficed say, if you have a poor search marketing strategy for mobile then you might…

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New Manufacturing Jobs Require New Manufacturing Skills

Making spare parts doesn’t sound like ground zero for a technological revolution. But at a time when the entire manufacturing workforce is bracing itself for the changes sweeping the industry, the concept of “replacements” takes on extra resonance. I recently met with managers on the shop floor of an industrial machining company, discussing the challenge…

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4 Essential Email Workflows for Marketing Manufacturing Companies

Don’t be deceived. Setting manufacturing marketing workflows to send automated emails to your prospects is not just about the convenience factor for your end of the spectrum. Automated email workflows bridge the gap between your marketing and sales endeavors. More than just ensuring continuity when it comes to communicating with your leads and prospects, these emails…

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4 Reasons Videos are Taking Over Manufacturing Marketing

Let’s be honest, out of other types of B2B businesses to create engaging marketing content for, manufacturing is pretty up there when it comes to difficulty. Content for manufacturing can simply be a little too technical, convoluted, or highly niche. But not anymore. Since the rise of video marketing, manufacturing marketers have taken advantage of…

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