In the corporate world, it can be difficult to do the right thing as opposed to what may be the more profitable option. However, ethical dealings with your people, customers, and other companies can actually prove to be more profitable in the long run. How do you tell right from wrong in the corporate world? […]
Ethics
Learning the ABCs of the BBB
For curious and questioning consumers everywhere, the Better Business Bureau serves as a beacon, guiding them on their purchasing paths. Known as the “BBB,” the Better Business Bureau is an entity established more than 100 years ago to protect consumers—and to protect business owners. The BBB sets high ethical standards for business conduct and actually […]
A Checklist to Find the Startup Partner of Your Dreams
As an advisor to startups, I often get asked what to look for in an ideal co-founder or business partner. My first response is that it’s much like finding that ideal spouse, where chemistry, common interests and complementary communication skills are key. After some reflection, I now realize these attributes are necessary but not sufficient […]