Posts Tagged ‘Design’
5 Ways to Maximize Your Brand Identity with Web Design
The majority of businesses have a company website, in order to promote their products or services. A website can allow your business to collect customer data, like demographics, behaviors and interests, which can then be used for effective secondary marketing campaigns. The issue most SME businesses have when creating their website is creating a well-designed…
Read More5 Fundamental Steps to Ensure Brand Consistency
When Kraft bought Cadbury for $19.5 billion, the value was not in the equipment, the recipes, or the chocolate. The value was in the brand. Intangible assets account for approximately 75% of the value of a business…with brand being one of the major categories. Brands can inspire millions. They can even start movements. But before…
Read More3 Elements You’re Forgetting That Will Create More Website Conversions
Could you improve your online conversions? Of course you could. Are you wondering how? These 4 details that you’re probably forgetting will help you improve the conversion rates on your blog. Navigation Menu Button/ CTA When you look at the top of a website, you usually see a navigation menu (though some place them in…
Read MoreHow Good Branding Runs Deeper Than Graphics and Typography
Have you seen what Amazon is doing for Goodwill? You take an old Amazon box, fill it with items you want to donate to Goodwill, print out a label via the Amazon website, slap it on the box, and take your donation to the post office for mailing to the charity. This is a convenience…
Read More4 Win-Win Formulas to Successful Office Branding
We usually think of a brand identity as the way in which a business wishes to be perceived by others. A variety of components, including logos, slogans, color schemes, fonts and imagery, make up a brand identity, but the emphasis is usually placed on influencing the way consumers feel about a business and its products…
Read MoreUse Psychology to Design a Great Logo
Designing a great logo is key if you want to give the best impression of your business. Not only will you give a clearer portrayal of your business with a great logo, you’ll also make your business far more memorable and recognizable. However, there’s more to it than just sketching a few random ideas and…
Read MoreTop Online Custom Product Design Tool & Software Providers
Product design software has emerged as a must-have tool for e-commerce companies and printing agencies all over the world. The competition that printing companies and e-commerce face these days need to be dealt with innovation and by providing unmatched user experience. Offering the liberty of creating personalized designs on different products like t-shirts, coffee mugs,…
Read MoreHere are the Top Colors for Spring 2017!
Every time Pantone comes out with their top color choices, I like to share them with you. Even though the colors are more indicative of what we’ll see in fashion and home decor next spring, it’s always good to keep on top of what’s trending for graphic design purposes. If your business or organization has…
Read MoreWhat Designers and Marketers Can Learn from Pixar
Pixar is a renowned computer animation film studio that has captured hearts around the world ever since they released their first feature, Toy Story in 1995. How do they do it? Recently, Seer’s Creative Team went on a little field trip to investigate. Where, you may ask? The Franklin Institute, where The Science Behind Pixar exhibit was in full…
Read MoreOpen Offices: What They Are and How They Can Work for You
Open offices have been generating a lot of buzz lately. The open office is famous for its use at Google, Facebook, and other fast-paced tech companies, who assert that having an open office encourages employees to cooperate on projects. Supposedly it’s the 21st century office layout for 21st century employees, but do they really measure…
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