Where do you begin when you want to write an effective job description—how do you even start? By following an orderly approach, you’ll be able to create descriptions even the first time. Then you’ll be able to use them to benefit your company, both in hiring and in evaluating existing positions.
You need to know what you’re doing right, but you should also know what you’re doing wrong; that’s the only way you can ever improve. A valuable resource is your ex-customers. Find out why they left and what you can do to resolve their concerns and problems they see.
When a customer has a bad experience with your business, it has major consequences. One of the most common reasons customers are dissatisfied with a business is that they don’t know what to expect. If a customer doesn’t know exactly what you’re offering, it becomes hard to come away happy.