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Buying a Franchise vs. Buying a Stock Portfolio: Why Not Choose You?

By: Bill Bradley


Buying a Franchise vs Stock Portfolio

If your day is consumed with thoughts about wanting a better retirement but you don’t know where to turn, you’re not alone. Historically, Americans have opted to buy a stock portfolio and hoped for spot-on investment advice and growth to sustain you and your family in retirement.

Have you ever thought about buying a franchise with your best friend or in an Investment Club?

Buying a franchise with a pattern of financial growth over time not only gives you a hard asset that builds equity but also puts you in control. Choose yourself to control your destiny as opposed to taking the investment advice of a stock firm or commissioned salesperson with a gross commission quota to meet.

Are you that guy stuck in Corporate America, not necessarily enjoying your commute to work every day, that knows your time is slipping by? Your salary just can’t keep up with inflation or healthcare costs, housing, food, you name it. You know your salary and even that of your spouse is not paying the bills. You also know, the idea of retiring well at age 65, only to live another 20 years or so, is just a pipe dream.

Find a Partner, Form an Investment Club and Buy a Franchise Business

Top franchises vary in price from as low as $60,000 to as high as $1,000,000 and more. There’s no reason why your investment team can’t buy multiple franchise units and diversify your franchise portfolio. You might want to own three Fantastic Sams franchises or multiple units of a fast food franchise or buy a franchise in the fitness sector or even a senior care franchise. You choose how to diversify your franchise portfolio.

The Federal Trade Commission is Your Friend

The Federal Trade Commission regulates the franchise industry. They protect the American Consumer. The FTC’s Franchise Rule states that a franchise business can display authentic information relating to the financial performance of either franchised units or company-owned outlets. There must be a legitimate basis for the information and the information must be included in the Franchise Disclosure Document under Item 19. The financials must be actual records of franchised units or company owned units.

Typically, the financial records span a period of at least three years and include a fixed number of either franchised or franchisor-owned units.

Your investment team can acquire the most current Franchise Disclosure Documents (FDD’s) of virtually any franchise system. If that franchisor has an Item 19, you can compare franchises in the same sector or analyze which franchise industries are performing better than others.

In addition, FDD’s include the names, telephone numbers and email addresses of all current and former franchisees. You will have an opportunity to contact current and former franchisees as a part of your franchise validation.

Do What You Love

We all know the world is changing very fast. Decisions are difficult and making smart choices every day is critical to your well-being. Whether you’re looking for a new job or a career change or you’ve decided to be your own boss, pursue that dream doing something you love.

People of wealth own valuable assets. Buying a franchise with a track record of stellar financial performance is a valuable asset.

Published: May 8, 2017

Source: America's Best Franchises

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Bill Bradley

Bill Bradley

Bill Bradley is founding member and CEO of America’s Best Franchises, LLC.  Bill founded three financial services firms, Ocean Shores Ventures, Denali International and William Bradley Enterprises. In addition, to launching America’s Best Franchises in 2005, Bill orchestrated approximately 20 private equity transactions in excess of $31 million, and launched five specific purpose private equity partnerships.

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