4 Essentials for Business Technology Management
Proper business technology management is imperative in the information age. It plays a huge role in helping businesses find success. Overall, technology is what fuels business growth and managing technological assets is as important as managing any other business asset. Here are 4 essentials for business technology management. Maintain a Strategic Technology Plan The single…
Read More8 Tips for Successful (and Profitable) Food Blogging
There are new food blogs popping up every day, but without the drive and passion needed to make it work, many are left in the dust. Whether you’re writing a food blog for pleasure, with the hopes of earning some money or if you’re aiming to be the next “foodepreneur,” there are some things you…
Read MoreWhat Makes an Ideal Customer?
Brian Woolf has authored two books on best customer marketing. He is often referred to as the “Godfather of best customer marketing.” He says that as a general rule best customers: Spend the most each year Have the lowest defection rates Visit the store most frequently each month Buy items with a higher average price Buy…
Read MoreWooing a Big Business? Don’t Make This Common Pricing Mistake
If your B2B small business finds itself on a nice growth curve, you will eventually run up against a very common problem: How to sell successfully to very large companies. There are some structural and cultural barriers that often prevent small businesses from gaining big businesses as customers and clients. For one, small businesses are…
Read More5 Things to Look Out for When Evaluating Resumes
As you hire more employees for your small business, your business will pick up speed toward growth and success. A dedicated, loyal employee is worth their weight in gold, so it’s definitely worth the effort to spend a bit more time evaluating resumes during the hiring process to find the best talent in your industry.…
Read MoreHow to Handle Customers Who Send Payments Late
It can be very frustrating when customers are not on time with your payments. Especially when you’re a small business just starting out, cash flow is probably pretty tight, and those payments are crucial for keeping the wheels turning in your company. If your customers are chronically sending payments late and acting like it’s not…
Read More7 Ways to Keep Your Customers Begging for More
For too many small businesses, customer service is still seen as a “burden.” Entrepreneurs don’t realize that this burden is actually costing them over $200 billion in repeat sales, according to a recent study by the W. P. Carey School of Business. The report also indicates that customer problem experiences continue to increase, up four percent to…
Read MoreSmall Biz Interviews: Brooklyn Tailors
It all started with the realization that he couldn’t find a proper suit at an affordable price—so Daniel Lewis, being the creative type, set out to make his own. This simple decision, made almost a decade ago, has since snowballed into a small business specializing in bespoke menswear. Daniel and Brenna Lewis, both of whom…
Read MoreWhy Customer Feedback is Crucial to Running a Successful Business
Criticism about your company is hard to take, especially if it comes as a big surprise, but at least you learn something and can change accordingly. Customer feedback—good and bad—is absolutely critical to all successful businesses. In fact, I would argue that the amount of customer feedback you receive is directly proportional to how much…
Read MoreWhat You Share Online Can Be Your Biggest Security Threat
Receiving “likes” in your social media accounts triggers the same feelings you get when you eat your favorite chocolate. And that’s not even a joke. Experts say that it’s that feeling which makes quitting social networking so difficult for most of us. The problem with this, however, is not the number of hours you spend…
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