When Thought Leadership Won’t Work
Nobody becomes a thought leader overnight. To rise and become a part of your industry’s “cream of the crop” you gotta have more than just the desire, the passion, or the strategy — you have to put yourself to work and embark on a journey to the top. Thought leadership works wonders for any business,…
Read MoreThe Importance of Establishing a Cadence
It seems in nature, as well as business there is a rhythm to the way things work. Disrupt that rhythm and problems start to occur. We use all sorts of terms to describe that rhythm. In science we describe this as a “steady state.” A system, whether it’s a physical process, chemical process, is in…
Read MoreFinding Franchise Opportunities That Bring Out the Very Best in You
Jumping into finding franchise opportunities can be a daunting task. Take a step back, and ask yourself what you are trying to accomplish by buying a new business. If you don’t get real with yourself and truly understand your overall goal, you will begin this journey already on a path that already does not bring…
Read MoreHow to Increase Your Efficiency as a Freelancer
Freelancers are typically faced with a lot more opportunities, challenges and pitfalls while working. Why I mention those 3 things? Well, with so much flexibility and freedom, it can sometimes become a hassle when it comes to actually sitting down and getting the required work done. Uncle Ben’s famous last words were, “With great power,…
Read More7 Pieces of Advice for Marketing Your SaaS Business
As an entrepreneur, we’ve all been there… You have a brand-new business that you are just waiting to start booming… But, you cannot figure out just how to market your business. As a new business owner, marketing is one of the biggest challenges you will face. You might bring skills and knowledge to the table…
Read MoreRunning an Etsy Shop: Knowing How to Handle Your Taxes
Each year, millions of people choose Etsy as an avenue to sell – and buy – unique goods. If you have considered opening an online shop or already have one started, congratulations! Your entrepreneurial spirit is an inspiration. While running your virtual store, your focus should be providing the best possible product for your customers.…
Read MoreEarning Your Spot in Their Email Inbox
Weird as it sounds, with all of the new technologies, email seems almost old school today. It’s been around for decades and much like other mature mediums, we value and loathe it at the same time. Part of the loathing comes from the daily experience of being barraged by emails we didn’t ask for, don’t…
Read More5 Ways Hiring an HR Professional Sets You Up for Growth
Employees are the lifeline of any business; we all know that one bad hire can damage your team and your brand. Just after the beginning of 2016 – and seven years since I started our company – we added a full-time human resource specialist to our team of nearly 30 people. This was a tough…
Read More6 Easy-to-Understand Blogging Tips for the Small Business Owner
Every year, it seems as though the experts are all recommending a blog for small businesses. Not only does it help to position a business as specialists, it allows interaction with consumers and the potential to network with complementary products and services. This is all well and good…but what about the process of blogging itself?…
Read More4 Reasons Your Business Should Produce Ebooks and Information Products
We live in the “Information Age.” People’s “need to know” fuels online research, contributes millions to the self-help industry, and serves as the guiding motive with many of today’s D.I.Y. (do it yourself) projects. “A recent report from Pew Research Center revealed that 82 percent of consumers turn to Google, Bing or another search engine…
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