7 Blogging Mistakes for Small Businesses
Blogging and content sharing have become integral parts of how small businesses operate and grow. Sure, a small biz blog might be pretty low on your priority list, but they’re an excellent way to engage communities and expand reach to target markets well beyond the grasps of traditional advertising and marketing.
Read More Payroll Cards: A Raw Deal for Employees?
Bad news for employers using payroll cards to pay their employees: A federal regulator is now saying employers can’t require employees to use them, and must offer an additional payroll option as an alternative, according to the Wall Street Journal.
Read More Busted! 8 SEO Myths Exposed
Optimizing for search engines is a process where it takes a short time to realize the importance but a huge investment of time to master. This field has undergone constant changes since it began at the turn of the millennium…
Read More 5 of Steve Jobs’s Biggest Mistakes
It’s a great disservice to everyone, especially young people, that the stories that we often hear about the most accomplished entrepreneurs sound so effortless. Despite what we may have read, Steve Jobs was no different. Here are five of Jobs’s greatest mistakes, all of which history shows he ultimately learned from.
Read More What are the requirements for independent contractors (1099 workers)?
Independent contractors pay their own payroll taxes and insurances, including workers’ compensation, and are not covered by many labor laws, so the financial and administrative benefits of having a workforce composed of independent contractors can be significant.
Things to Consider Before Becoming an Absentee Owner
When you hear the term “absentee owner,” a picture of a venture capitalist in a three-piece suit might come to mind, but that isn’t always the case.
Read More Company Apparel: Looking Official vs. Looking Promotional
Every employee should be proud to sport the company logo and colors. However, there is such thing as going overboard with advertising in thread. Company custom clothing should be a lot like the webpage: attractive, but subtle and welcoming to potential customers.
Read More Essential Steps to Launch a Startup, Part 1
Launching a new start-up business is difficult and nerve-wracking even for those who know exactly what they’re getting into. For those who have never gone into business for themselves, the entire start-up process can be overwhelming.
Read More Rethinking Prospecting
What if instead of searching for people who want to buy our products and services, we decided to search for people with problems? Not just any problem, but the problems we solve?
Read More Price Your Product to Provide Value and Make Money
If you sell a product, then the secret to your success will be to offer a great value proposition. That means that your product should improve people’s lives in a way that they deem more valuable than the price you’re asking for when you charge them.
Read More