How to Turn Down Clients Without Alienating Them

If you’re still building your customer base, enhancing your reputation, improving the quality of your services or products, acquiring customer testimonials and developing a ground-swell of word-of-mouth support, then you’ll likely be exceedingly grateful for—and accept—every client walking in the door.
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Why Native Advertising is Taking Over

There’s a lot of talk going on in the online marketing industry about the seemingly imminent takeover of native advertising. Advertisers, publishers, bloggers, and affiliates all seem to be ready and waiting for the shift from traditional banner ads to sponsored content, expecting native advertising to really step into the spotlight in 2014.
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Choosing a Franchise: Quality Control

McDonald’s is the quintessential franchise example for many reasons, but one of the most important has to be the concept of standardization. Travelers could be sure of what they were getting at McDonald’s, so the sight of the Golden Arches during a long road trip could be a relief.
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Cash Flow Management Tips

Did you know that you could be showing a profit and still be going bankrupt? It’s true. The definition of bankruptcy is running out of cash. Why are profits and cash flow often very different at a point in time? Here are five common reasons and what you can do about them.
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