Marty Zwilling
Marty Zwilling is the Founder and CEO of Startup Professionals, a company that provides products and services to startup founders and small business owners. Marty has been published on Forbes, Harvard Business Review, Huffington Post, Gust, and Young Entrepreneur. He writes a daily blog for entrepreneurs, and dispenses advice on the subject of startups to a large online audience of over 225,000 Twitter followers. He is an Advisory Board Member for multiple startups; ATIF Angels Selection Committee; and Entrepreneur in Residence at ASU and Thunderbird School of Global Management. Follow Marty on Twitter @StartupPro.
Latest
If You Can’t Find an Angel Investor, Look Again, Here
If your startup is looking for an angel investor, it makes sense to present your plan to flocks of angels, and assume that at least one will swoop down and scoop you up. Or does…
5 Reasons Entrepreneurs Need to Highlight Small Wins
Managing and motivating a team in a startup is more than just using the right interpersonal skills. It’s more than providing recognition, tangible incentives, and clear work goals. A key influencer of satisfaction and motivation,…
7 Culture Elements Will Keep Your Business Learning
Many startups and entrepreneurs I advise still default to growing their business via the traditional top-down, order-taking culture. I’m convinced that you can’t stay competitive that way with today’s customers, and today’s employees. It’s time…
8 Keys to Positive Media Attention for Your Startup
Not so long ago, training to meet the press and television reporters was a realm reserved for top business executives only. Now, even the earliest stage startup can rise to visibility or be forever lost…
7 Partner Relationships That Can Kill a Good Startup
Most entrepreneurs who start a company alone soon come to the conclusion that two heads are better than one – someone to share the workload, the hard decisions, and the costs. In a moment of…
7 New Business Realities Challenging Every Business
Even small business have a global reach these days, thanks to the Internet. Thus every entrepreneur and business owner needs to see their market in that context, understanding the global forces that will impact them…
7 Rules for Turning Business Conflicts into Win-Win
Many entrepreneurs are not prepared for conflict, or actively avoid it. Their vision, passion, and focus are so strong that they can’t imagine someone disagreeing, much less fighting them to the death. But the reality…
9 Ways to Spot an Opportunity for a New Business
As an advisor to startups and entrepreneurs, I often hear the myth that all new businesses must start with a great idea. I have to disagree. I believe the best entrepreneurs start by finding a…
5 Signals to Evaluate to Test the Value of Your Brand
Brands are people first. Customers are people too, so customers tend to take their relationship with a brand personally. Thus it’s not a surprise that people love their favorite smartphone brand, cringe when you mention…
One Way to Kill Bad Habits One Small Step at a Time
Every entrepreneur I know has a few bad habits they intended to overcome a long time ago, such as micromanaging, or failure to get enough rest and relaxation. As a result, both their business and…