Marty Zwilling
Marty Zwilling is the Founder and CEO of Startup Professionals, a company that provides products and services to startup founders and small business owners. Marty has been published on Forbes, Harvard Business Review, Huffington Post, Gust, and Young Entrepreneur. He writes a daily blog for entrepreneurs, and dispenses advice on the subject of startups to a large online audience of over 225,000 Twitter followers. He is an Advisory Board Member for multiple startups; ATIF Angels Selection Committee; and Entrepreneur in Residence at ASU and Thunderbird School of Global Management. Follow Marty on Twitter @StartupPro.
Latest
7 Leadership Lessons from Successful Immigrants
In my experience as a business advisor and angel investor these days, I seem to more frequently hear from entrepreneurs and business owners with “can’t-fail” or “get-rich-quick” ideas. In my view, these are the least…
6 Keys to Marketing Customer Experience vs. Products
Not so long ago, every business assumed that the keys to success were the highest quality product, the best value for the buck, and the best customer service. Now all we hear about is providing…
10 Ways to Prepare for Competitors You Don’t See Yet
When you are starting a business with an exciting new idea, it’s easy to dismiss potential competitors as not being in the same space, or too fat, dumb, and happy to be concerned that you…
8 Big Company Habits That Don’t Work in a New Venture
When I hear executives and professionals in larger businesses talking about their dream of going out on their own to start a new company, I always cringe. I have been there and done that. They…
8 Leadership Lapses Every Business Owner Must Avoid
Even entrepreneurs who have built many startups, or sold their last one for millions of dollars, know they make occasional people leadership mistakes. They know leadership is all about managing their own complicated, illogical, and…
The Business Model That Can Get Your Startup Funded
New entrepreneurs are always looking for a shortcut in getting their venture story and plan across to investors, and closing on the funding they need. An effective tool I see used more and more, as…
Do You Have the Right Stuff for a Growth Business?
As an angel investor, I get approached regularly by aspiring entrepreneurs who can talk endlessly about their latest great idea, and little else. While I recognize that every new venture starts with an idea, a…
Is Your Leadership Style Motivating or Demoralizing?
Every business leader realizes their primary objective is to motivate people to do what is required, yet all of us with any experience in business tend to remember most those times when we felt highly…
10 Strategies to Cover New Product Development Costs
The “valley of death” is a common term in the startup world, referring to the difficulty of covering the negative cash flow in the early stages of a startup, before their new product or service…
9 Steps to a Balanced Business: Purpose vs. Execution
I’m a big proponent of building your business based on a higher purpose, rather than financial gain alone. Today I find that some entrepreneurs, are putting all their focus on a social or environmental cause,…