Jeff Bullas

Jeff Bullas is a consultant, blogger, strategist, and speaker. He works with companies and executives to optimize their online personal and corporate brands through the use of social media channels. Author of the Amazon best-selling book Blogging the Smart Way—How to Create and Market a Killer Blog with Social Media (Jeff Bullas, 2012), Jeff's own blog is included in AdAge.com's Power 150 ranking as a top 50 marketing blog.

Latest

Is Pain Your Path to Success?

As a child I struggled to breathe. For days I would lie in bed and fight for every inch of breath. I almost thought of it as normal. Waking up and trying to drag air…

7 Big Myths of Content Marketing

Myths are woven into our DNA. We have heard about the Loch Ness Monster, the Yeti, dragons and other man made creations and legends that live more within the imagination than reality. But without those…

The 3 Key Steps to Awesome Content Marketing That Works

We have been drinking the content marketing cool aid for years. We understand how content attracts traffic, engages and builds trust….and we get it. Or do we? There is a conversation we need to have that is…

10 Top Digital Marketing Automation Tools That Could Transform Your Business

It was 2008. Trying to find a way to shorten a link for Twitter to get the tweet under 140 characters was a challenge. You needed a tool to do that simple task. Then I…

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Content Marketing Tips: Image Rules for the Top 7 Social Networks

Research shows that images and visuals have huge impact on sharing and even web traffic. If you just look at Facebook. 87% of total interactions (sharing, clicks and comments) can be attributed to just photos.
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5 Digital Marketing Trends That Will Disrupt Your Business

You have been running your business for a long time. Life is good. Sales are holding up. The admin processes and technology systems are nailed. You have your eye on your competitors and industry. The business model is stable.

Do You Have a Traffic Problem or a Conversion Problem?

When I discovered social media 7 years ago I was attracted by its potential to gain free global attention. You didn’t need to pay for an online audience or traffic. You attracted website visitors by writing great content, giving it away for free and growing your social networks.

11 Things You Need to Invest in Right Now to Grow Your Business Online

There is a seismic shift in how you as a business should be creating, thinking and evolving in the 21st century. It’s also called digital technology.

The Often Forgotten Viral Content Marketing Tactic

Are you just writing 500-700 word posts all the time? Do you need to consider creating some in depth articles that are so valuable that people want to link to your blog? Want to rank high on search engines and keep getting clicks to your blog?

Is It Time to Forget Free Social Media Marketing?

When I joined Facebook and Twitter in 2008 the key attraction was that you could gain attention and market on social media for free. There was little social media advertising available and it was usually not an easy task and not self service.